Senior Salesforce Developer

Barnum Financial Group is a financial services firm dedicated to empowering financial advisors with the tools, insights, and support they need to better serve their clients. Through advanced technology and data-driven strategies, Barnum helps advisors proactively identify opportunities by leveraging insurance, financial, and life-event data. Built on a modern technology stack including Salesforce and AWS, Barnum integrates with leading insurance carriers and financial platforms. As we continue to grow, we are expanding our engineering team to support scaling partnerships with top insurance companies and financial advisory firms.Role OverviewWe are seeking a Senior Salesforce Developer with Marketing Cloud experience to help scale our technology platforms and advisor engagement capabilities. This role will focus on building Salesforce-based workflows, advisor-facing functionality, and automated engagement journeys using Marketing Cloud. You will work closely with our engineering team, data platform, and product leadership to build scalable advisor experiences.Key ResponsibilitiesSalesforce Platform DevelopmentDesign and build Salesforce platform functionality using Apex, Lightning, and FlowDevelop scalable workflows supporting advisor insights and client opportunitiesBuild and maintain integrations between Salesforce and AWS servicesParticipate in platform architecture and technical design discussionsEnsure code quality through testing and adherence to SDLC standardsMarketing Cloud DevelopmentDesign and implement automated advisor engagement journeysBuild triggered communications tied to platform insights and client milestonesIntegrate Marketing Cloud with Salesforce platform data and eventsDevelop segmentation and campaign automation capabilitiesPlatform IntegrationWork with data engineers to surface insights generated from the data platformIntegrate Salesforce with external APIs and partner systemsSupport new carrier integrations and advisor data flowsRequired Skills5+ years Salesforce development experienceStrong Apex and Lightning development skillsExperience with Salesforce Flow and automation frameworksExperience with Salesforce Marketing CloudExperience integrating Salesforce with external APIsStrong understanding of Salesforce architecture and best practicesPreferred ExperienceExperience in web developmentExperience with AWS-based integrationsExperience in financial services or fintechExperience supporting high-growth SaaS platformsSalesforce Platform Developer certificationWhat Success Looks LikeIn the first 12 months you will help:Scale the advisor experience on Barnum's platformAutomate advisor engagement journeysSupport integrations with major insurance partnersImprove platform performance and development velocityCRN202903-10873602

Created: 2026-05-09