B2B Wood Finish Sales Rep For Multi-State U.S. ...

Job DescriptionGeneral Finishes () is a manufacturer of wood coatings including stains, paints, and topcoats. GF is the nation's leading innovator of water-based wood coatings. These products are sold across the US and internationally through retail paint, hardware, and woodworking stores, as well as professional distribution channels.GF is seeking a highly self-motivated salesperson to manage the GF sales effort in a multi-state territory. This position will report to the office in East Troy and travel to their sales territory regularly. EMPLOYERGeneral Finishes2462 Corporate CircleEast Troy, WI 53120QUALIFICATIONS-Valid Drivers License-A high level of drive and self-motivation is absolutely necessary-Bachelors degree preferred-B2B Sales experience preferred-Must be very personable and comfortable with sales process including making in-person cold-calls-Must be comfortable with overnight travel (expenses paid; 75+ days of annual travel)-Ability to learn and retain in-depth technical product knowledge-Experience with wood coating, paint or chemical sales is beneficial, but not requiredCompensationSTARTING PAY: $80-$90k WITH $125k+ earning potential within 3 years-401(k) with 6% Match after 6mo-Premium Free Family Health Insurance-3 Weeks Paid Vacation-Paid Travel Expenses-Merit-based BonusesPosition Expectations:-Focus on opening new accounts and growing existing business-Strive to achieve territory goals as outlined by management-Become Technically proficient with all General Finishes and Enduro products-Attend trade shows and assist with marketing efforts as needed-Submit required reports in a timely manner-Travel to sales territory on regular basis, 75+ days per year minimum.

Created: 2026-05-09