Director of Growth, E-Commerce and Digital

About the CompanyOur client, a fast-growing consumer brand generating $100M in annual e-commerce revenue, is seeking a Director of Growth to lead digital customer acquisition and drive profitability. This business controls its entire value chain"”from manufacturing to direct-to-consumer sales"”and launches 100 new products daily via a live TV channel, creating a constant pipeline of products and offers to drive digital growth. The company already invests heavily in paid media and is ready to significantly increase spend, with a leader who can improve acquisition economics and scale profitably.About the RoleThis role will own the digital growth P&L, lead a distributed team, and drive the strategy that unlocks the next stage of scalable customer acquisition.ResponsibilitiesDigital P&L leadershipAccountability for CAC, LTV, MER, contribution margin, and channel capital allocation.Paid acquisition strategyBuild and execute a structured testing roadmap across paid channels (Meta, Google, affiliates), rapidly scaling winning campaigns and shutting down underperformers.Customer acquisition at scaleImprove the economics of new-customer acquisition and scale paid spend significantly as performance improves.Conversion & retention optimizationIncrease funnel conversion, AOV, and repeat purchase rate through landing page optimization, checkout improvements, upsell strategies, and lifecycle marketing (email/SMS).Team leadershipLead a distributed digital team across multiple geographies, setting clear performance goals and accountability.AI experimentationLeverage emerging AI tools across creative production, analytics, and campaign workflows to accelerate testing and performance improvements.QualificationsD2C e-commerce experience selling physical consumer products ($10M+ revenue scale)Deep expertise in paid acquisition, particularly Meta and GoogleProven track record improving CAC, ROAS, and contribution marginExperience with Shopify or comparable platforms plus lifecycle marketing tools such as Klaviyo or AttentiveDemonstrated ownership of digital P&L or growth function budgets ($3M-$10M+)Hands-on experience with A/B testing, funnel optimization, and offer strategyExperience managing teams (5+ people) and driving performance accountabilityFamiliarity with analytics and attribution tools (e.g., Northbeam, Power BI)Evidence of practical AI experimentation in marketing workflowsPay range and compensation package$180K - $230K base salary plus bonus, profit sharing, and equityFor more information, apply today!

Created: 2026-05-09