Social Commerce Coordinator

Position OverviewThe Nicholas Family of Companies is a creative and results-driven Social Commerce Coordinator to manage and grow our retail brand Gold + Oak's digital presence and online sales channels. This role sits at the intersection of social media, e-commerce, and in-store marketing, responsible for creating engaging content, optimizing our online storefront, and driving both digital revenue and foot traffic.The ideal candidate is equal parts content creator, marketer, and merchandiser, with a strong understanding of how social platforms influence purchasing behavior and how to convert engagement into sales.Primary Responsibilities:Develop and execute social media content across platforms (Instagram, TikTok, Facebook, etc.) to promote products, seasonal campaigns, and in-store experiencesJump start email marketing campaigns and continuously refine for optimized engagementCreate compelling visual and written content including product features, promotions, lifestyle imagery, and short-form videoMonitor social media channels, engage with customers, and respond to inquiries in a timely and brand-aligned mannerCurate user-generated content and influencer collaborations to enhance brand visibility and credibilityManage and update the e-commerce platform, including product listings, descriptions, pricing, and merchandisingOptimize the online shopping experience to increase conversion rates and overall sales performancePlan and manage digital and social advertising campaigns to drive online purchases and in-store visitsCollaborate with store staff and leadership to align promotions, product launches, and inventory with marketing effortsSupport and grow the corporate gifting program through targeted outreach, curated offerings, and promotional campaignsAnalyze performance metrics (traffic, engagement, conversion, sales) and adjust strategies accordinglyMaintain consistency across all brand touchpoints, ensuring a cohesive customer experience online and in-storeQualifications:Bachelor's degree in Marketing, Communications, Business, or related field(or equivalent experience)2-4+ years of experience in social media, e-commerce, or retail marketingStrong understanding of social media platforms and content trendsExperience managing e-commerce platforms; specifically ShopifyFamiliarity with digital advertising tools (Meta Ads, Google Ads, etc.)Basic graphic design and content creation skills (Adobe Creative Suite, Canva, or similar tools)Strong written communication and customer engagement skillsAbility to manage multiple priorities in a fast-paced retail environmentAbility to work evenings, weekends, and holidays aligned with event schedules; valid driver's license and reliable vehicle are required

Created: 2026-05-14