Intern, Marketing Creative Director (Planet Fitness)

Planet Fitness is opening a major flagship new location in San Mateo, California, and we are looking for creative thinkers, marketers, builders, storytellers, and community connectors to help shape how we launch into the Bay Area.This is a live brand launch where selected applicants will receive a real marketing budget and the opportunity to create and execute their own campaign tied to the opening of a new Planet Fitness location.We intentionally want this role to feel open ended.The goal is not to follow a strict playbook. The goal is to bring your own style, perspective, creativity, and understanding of culture, community, and what captures attention.We are looking for people who think differently, have unique perspectives, and can bring their own vision and creative touch to our legacy brand.Whether your background is marketing, design, content creation, streetwear, events, social media, film, music, photography, community organizing, digital strategy, or something completely unexpected, we want to hear your ideas.You will have the opportunity to pitch, build, and execute campaign ideas with the kind of creative freedom rarely offered in a traditional internship.Selected applicants will:Receive a dedicated marketing budgetBuild and execute their own campaign conceptsWork alongside the marketing teamHelp increase awareness around the new San Mateo locationDrive membership growth and engagementBring fresh ideas and unconventional tactics to a legacy national brandYour contributions may be showcased across:BillboardsSocial media (organic and paid)RadioDirect mailEmail marketingTemporary signagePublic transportation advertisingCommunity events and activationsCreator and influencer partnershipsThe campaign will run for approximately two months beginning June 15, 2026.At the conclusion of the campaign, one participant will receive a $5,000 award and be recognized as the winner of the 2026 Planet Fitness Creative Director Challenge.Who should applyWe are looking for:Emerging marketersCreators and entrepreneursStudents and recent graduatesFreelancersEntry level marketersExperienced marketers looking to work on a unique project with a nationally recognized brandPeople who want real world campaign experience and creative ownershipThis role is intentionally flexible to allow room for creativity, collaboration, and execution.What makes this differentMost people never get the opportunity to help shape the launch of a major national brand in a new market.We are passionate about developing the next generation of creative and driven talent. Our internship program gives emerging marketers and creators hands on experience working on real world campaigns, content, and projects that directly support club growth and brand expansion. Interns work closely with leadership and gain valuable professional, creative, and real world marketing experience along the way.This is your chance to put your fingerprint on how Planet Fitness shows up in the Bay Area.Application processSelected applicants will be contacted for virtual interviews.Start Date: June 15, 2026End Date: Approximately August 14, 2026 or continuing into Fall 2026 if available and there is opportunity to do so. Location: Remote, Bay Area preferredCompany description Ohana Growth Partners, LLC is a franchise division of Planet Fitness, operating 99 health clubs across Maryland, the District of Columbia, Tennessee, Florida, Washington, Michigan, and California, serving over 700,000 members.Recognized for excellence, the organization has received multiple accolades from Planet Fitness Corporate, including Franchise of the Year, Developer of the Year, and the Judgement Free Generation Award.Ohana Growth Partners is committed to fostering a culture of inclusivity and health empowerment through its fitness facilities and community involvement.

Created: 2026-05-16