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Digital Communications Manager

FMI- The Food Industry Association - Arlington, VA

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Job Description

FMI - The Food Industry Association: We are hiring a Web & Digital Communications Manager Are you a creative web UX manager looking to drive web and communications strategies while building thought leadership content? Do you want to manage our blog and help us tell our story digitally? If so, we want you on our team!Quick Snapshot: In this role, you will lead the development, maintenance and optimization of FMI's websites, including our microsite network and the SQFI, a division of FMI, website, to support strong, consistent user experience (UX) and partner with FMI's public relations and marketing teams to develop digital communications strategies that encompasses web, social, video and email.What You'll Do in This Role?Manage FMI's current web strategyMaintain and update content and the UX (webpages, blogs, news items, search features, and other content types, etc.). Collaborate with subject matter experts and departments to ensure content is timely and relevant, reflects FMI and SQFI's style and brand and creates a valuable UX.Website UpgradesRevamp sections of the website (including building microsites) to enhance the design, functionality, and value of FMI's and SQFI's website systems.Vendor ManagementManage digital vendors (including web, AMS, IT, marketing analytics, and other cross-functional vendors) to ensure ongoing projects stay on track. Manage troubleshooting instances and upgrades as needed with internal staff and vendors.Leverage Google Analytics (and other data sources)Use various tools to report (internally and externally) on the performance of FMI's digital communications channels (including websites, blog, social media, videos, database, and marketing efforts).TrainingTrain staff on backend website functionality, on making regular updates and best practices for accessibility and AI.Digital CommunicationsDevelop digital communications strategies that align with broader communications and marketing strategies for web, social, video and email.Blog ManagementDevelop content strategies to spearhead the writing, editing, and posting of blog content to ensure AI optimization and strong UX. Ensure that storytelling highlights our resources and services and portrays FMI as industry leaders.Education and Skills That You'll Need to be Successful:A college degree or equivalent work experience in journalism, public relations, communications, web development/maintenance, or related field.Three to five years of writing and editing experience with a solid track record of working in a communications or public relations function.Strong content creation experience and management of website UX and maintenance is preferred.Ability to research issues, analyze, problem-solve, and recommend streamlined, actionable solutions.Excellent oral and written communication skills.Strong project management and attention to detail skills with the ability to organize and prioritize tasks independently.Basic understanding of and ability to use all Microsoft Office products with experience using various social media tools, Google Analytics, CMS website systems, Generative AI tools, Sitefinity, WordPress, SearchBlox, and social media management software.Must be a natural collaborator who is flexible, curious, seeks solutions and enjoys working with others.Why FMI and SQFI? At FMI, we are the champions for the food industry and the issues that make a difference to our members in the food industry. Our work touches the lives of over 100 million households in the U.S. and representing a $1 trillion industry with nearly 6 million employees. As part of FMI, our Safe Quality Food Institute (SQFI) is a thriving global food safety and quality program (currently in 40 countries across 6 continents) that is recognized by food retailers, brand owners, and food service providers world-wide. The SQFI team is collaborative, dedicated, and experienced.Our Benefits: We offer a generous benefits package that includes health benefits, 401(k), 11 paid holidays, paid leave benefits, a summer hours program allowing you to work only half days on Fridays during the summer, volunteer opportunities (if you want to give back to your community), the chance to join our employee wellness group and much more! This position only requires you to be in the Arlington office for a minimum of two days per week.Apply Now: If you are looking for a new position where you can apply your analytical and creative skills while growing your career, we encourage you to apply now.Learn more about FMI by visiting our website at digitalcommunications #blogwriting #contentcreation #websitemanagement #UX #projectmanagement #hybridwork #remote #remotework #FoodIndustryFMI is an Equal-Opportunity Employer.

Created: 2025-10-02

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