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Brand Manager

Robert Half - Doral, FL

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Job Description

Brand Manager (Hybrid)Schedule: This is a 40-hour per week position, Monday through Friday, 9:30 am to 6:00 pm EST.Overview:We are seeking a Brand Manager to join our team in Doral, FL. This is a hybrid position that requires you to be onsite Tuesday through Thursday, with the flexibility to work remotely on Mondays and Fridays. This is an ongoing contract with the potential to become a full-time, permanent role. You'll be responsible for developing and executing brand strategies that resonate with consumers and energize our sales teams, with approximately 30% travel to special events as needed.What You'll Do:Brand Strategy & Marketing Execution (60%): Lead the development of brand strategies and go-to-market plans. You'll manage a brand activity calendar and budget, and drive product development from concept to market. You will also lead integrated campaigns in collaboration with various departments, acting as the brand's internal voice and guardian.Business & Brand Performance (20%): Monitor brand performance, financial KPIs, and consumer engagement metrics. You will manage brand P&Ls, and work with other teams on forecasting and ROI analysis.Promotional & Event Activation (10%): Execute marketing communications across digital, print, and social platforms. You'll also support and attend key industry events to maximize brand exposure and engage with consumers.Consumer & Market Insights (10%): Stay on top of industry trends and consumer behaviors. You'll conduct market visits and use data tools like SAP and Power BI to inform brand strategy.Who You Are:A professional with 3+ years of brand management or consumer product marketing experienceSomeone with a strategic and analytical mindset who can lead inter-departmental teams to achieve brand objectives.An effective communicator with experience influencing across departments.Highly organized, deadline-driven, and comfortable working in a fast-paced environment.Proficient in Microsoft Office and data reporting software like SAP and Power BIA professional with experience in the tobacco, spirits, luxury, or lifestyle categories is preferred.Proficiency in Spanish is a plus.You must be comfortable working in a smoking environment.Additional Information:Schedule: This is a 40-hour per week position, Monday through Friday, 9:30 am to 6:00 pm EST.This role offers the opportunity to make a significant impact on brand growth while working in a dynamic and entrepreneurial environment.

Created: 2025-10-02

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