Senior Search Specialist

Department: MediaDirect Report: Sr. Media DirectorTitle: Sr. Search SpecialistLevel: Sr. ManagerABOUT GLUEIQGlueIQ is the brainchild of our collective obsession with Creativity, Culture, and Tech. We understand that complex problems are best solved collaboratively, and it was time for a creative consultancy model that could foster those critical connections between people, process, and tools that drive meaningful growth for our clientsPOSITION SUMMARYWe are seeking a highly skilled and experienced Senior Search Specialist to lead our search engine marketing (SEM) efforts. The ideal candidate will have a proven track record in managing and optimizing paid search campaigns across platforms like Google Ads, Bing, and social media channels. This role involves developing strategy, executing campaigns, analyzing performance, and collaborating with our creative and account teams to deliver impactful results for our clients.KEY RESPONSIBILITIESDevelop, implement, and manage comprehensive SEM strategies for multiple clientsConduct keyword research, create compelling ad copy, and optimize landing pagesMonitor, analyze, and report on campaign performance, making data-driven adjustmentsStay updated with industry trends, platform updates, and best practices in paid searchCollaborate with creative teams to align messaging and visual assets with campaign goalsStay up to date on AI-driven search behaviors and technologies, including AI Overviews and LLM optimization, and work with SEO and content teams to shape strategies that optimize visibility, close content gaps, and ensure competitiveness in evolving AI-powered searchManage budgets and bid strategies to maximize ROIConduct competitor analysis and identify new opportunities for growthProvide mentorship and guidance to junior team membersQUALIFICATIONSBachelor's degree in Marketing, Advertising, Communications, or a related field6+ years of experience in paid search and SEM campaignsProven success in managing large-scale PPC campaigns with a strong ROI focusExpertise in Google Ads, Microsoft Advertising, and analytics tools (e.g., Google Analytics, SEMrush)Certification in Google Ads and other relevant platformsExperience with SEO and integrated digital marketing strategiesFamiliarity with social media advertising platformsStrong analytical skills and ability to interpret data to optimize campaignsExcellent communication and collaboration skillsCreative problem-solving mindset and attention to detailCommitment to work in-person at our Coral Gables office location (4) four days a weekBENEFITS:Glue-IQ pays 100% of Health plan premium (health, dental, vision)Hybrid working environment in creative, vibrant office setting (4 days in office, 1 day WFH)401k Profit-Sharing PlanClient-specific benefits and perksOffice located in heart of Coral Gables GlueIQ is strongly committed to hiring a diverse staff, and believes all experiences and perspectives bring value to our clients. GlueIQ does not discriminate on the basis of race, color, gender, disability, age, religion, sexual orientation, national origin, ethnic origin, or any other characteristic protected by state or federal law.The above statements are intended to describe the general nature and level of work being performed. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

Created: 2025-10-02