Brand Team Lead - Phoenix, AZ Market
Gorilla Energy Drink - Phoenix, AZ
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Compensation: $35/hour | Part-Time (Approximately 29 hours/week)ABOUT THE ROLEWere looking for a dynamic, results-driven Team Lead to manage our Phoenix market for Gorilla Energy. This part-time role (approximately 29 hours per week) requires someone who can build and manage a team, develop strategic marketing initiatives, and establish a strong brand presence in the Phoenix metropolitan area.ABOUT GORILLA ENERGYGorilla delivers great-tasting energy drinks packed with functional benefits"”fueling the next generation of doers and risk-takers determined to make their mark. Powered by our proprietary Gorilla Ultimate Energy Blend, each can is infused with Natural Caffeine, Taurine, Acetyl L-Carnitine, Guarana, Ginseng, L-theanine, and B vitamins"”all working together to enhance energy and focus. With 200mg of Natural Caffeine for a sustained, balanced boost, Gorilla Energy comes in five bold flavors: Ultimate, Mango Coconut, Watermelon Melon, Cherry Berry, and Kiwi Strawberry.KEY RESPONSIBILITIESMarket Strategy Development & ExecutionCreate comprehensive market schedules and manage implementation of all marketing initiativesDevelop and execute both short-term and long-term market strategies across the Phoenix metro areaLead guerrilla marketing efforts in high-value locations including construction sites, trade schools, skate parks, music venues, and fitness centersBuild and maintain relationships with local fitness influencers, businesses, blue-collar workers, skaters, and music scene professionalsTarget key Phoenix neighborhoods including Tempe, Scottsdale, Downtown Phoenix, Mesa, and ChandlerIdentify and capitalize on event opportunities including Arizona State University events, desert sports activities, local festivals, and Phoenixs growing music sceneEducate potential customers about what makes Gorilla Energy different from competitorsTeam ManagementSource, interview, and onboard Brand Ambassadors (BAs)Ensure all team members complete required background checkManage a team of W2 Brand AmbassadorsTrain team members on Gorilla Energy product knowledgeSchedule and manage team activities effectively across Phoenixs diverse communitiesInventory & Equipment ManagementManage and organize storage unit for product and promotional materialsMonitor inventory levels and coordinate restock of product and promotional itemsMaintain equipment in good working order in Phoenixs desert climateEnsure proper storage and handling of all company assetReporting & CommunicationMaintain detailed documentation of all market activitiesCreate comprehensive recaps after eventsReport on market performance and provide strategic recommendationsCommunicate effectively with company leadership and your BA teamQUALIFICATIONS2+ years of experience in marketing, event management, or team leadershipStrong understanding of the Phoenix metropolitan marketExcellent networking and relationship-building skillsProven ability to develop and execute marketing strategiesExperience managing teams in a fast-paced environmentValid drivers license with clean driving recordKnowledge of energy drink market and consumer trendsAbility to work effectively in Phoenixs climate (especially during summer months)PREFERRED EXPERIENCEExisting relationships within the Phoenix fitness, construction, skating, or music communitiesExperience with guerrilla marketing campaignsBackground in fitness, sports, trades, skating culture, music/events, or related industriesKnowledge of ASU campus and surrounding areasEvent planning and coordination experienceBeverage or CPG marketing experienceFamiliarity with Phoenixs unique neighborhoods and demographic distribution
Created: 2025-04-27