Head of Marketing

NOTE: Please review the full job post and apply via Greenhouse: is redefining AI infrastructure by enabling seamless deployment across a distributed network of GPUs, optimizing for cost, performance, and flexibility. Our mission is to empower AI developers with afast, cost-efficient, and scalable cloud experience"”free from vendor lock-in and designed for the next generation of AI workloads.About the RoleWe're hiring our first strategic, full-stack Head of Marketing, a strategic and hands-on leader who will build Parasail's marketing function from scratch. This is an opportunity to define our brand voice, shape our go-to-market narrative, and own marketing across content, product marketing, demand generation, developer relations, brand, and events. You'll work closely with the founding team and have significant visibility and impact across the business.You'll thrive here if you're equally excited to drive strategy and write a killer blog post, test new growth experiments, and build our presence in the fast-moving AI infrastructure and LLM deployment ecosystemResponsibilitiesOwn and Drive the Marketing FunctionDefine and execute the overall marketing strategy in partnership with the leadership teamCreate and manage a content calendar and campaigns that support Parasail's brand, product launches, and sales funnelTrack and report on KPIs across channels (web, content, email, social, etc.) to inform strategy and executionDevelop our category narrative and positioning as the default infrastructure layer for AI deploymentBuild Our Content EngineAuthor and oversee content that speaks to AI/ML engineers, data scientists, and infrastructure teamsTranslate technical product capabilities into compelling narratives and customer-centric value propositionsCollaborate with internal experts and customers on case studies, technical write-ups, and community postsLaunch thought leadership programs that elevate Paraail's founder and team as industry expertsLaunch and Scale Growth ChannelsDevelop and experiment with demand generation programs, including SEO, paid media, email nurture, and partnershipsBuild awareness and lead pipelines in new verticals and customer segmentsLeverage AI tools to automate and amplify efforts across marketing functionsTest developer-specific channels (Reddit, Github, Discord, etc.) to drive qualified trialsLead Product and Community MarketingPartner with Product and Sales to drive positioning, messaging, and product launch strategyOwn external communications (website, announcements, social media) for launches and roadmap milestonesEngage with the AI/infra community through events, forums, and developer programsBuild our voice and presence in ecosystems like Hugging Face, LangChain, and VLLMBuild the Marketing StackSelect and manage tools for campaign management, CRM, analytics, and reportingIdentify when and where to hire contractors or agencies to scale executionStand up scalable processes for testing, reporting, and marketing operationsYou Might Be a Fit If YouHave 10+ years of experience in B2B marketing (with 3+ years of AI infrastructure, developer tools, or high-performance cloud platforms)Understand developer GTM, and have marketed products that require both technical accuracy and business impactCommend of convention and creative demand generation channels, with a strong focus on driving ROI through running experiments with clearly backed metrics and analyticsCan write about technical topics with clarity and precision"”bonus if you've written for devtools, AI/ML, infra, or open-source audiencesBring a builder mindset: scrappy, self-directed, and energized by ambiguityLove learning and simplifying complex concepts for diverse audiencesAre a systems thinker with strong organizational and project management skillsUse tools like Google Analytics, Hubspot, Notion, Webflow, Figma, AI copilots, and analytics platforms confidentlyValue collaboration and aren't afraid to roll up your sleevesThrive in fast-paced, early-stage environments where marketing directly impacts product velocity and customer successWhat Success Looks LikeLead Generation: Marketing-generated pipeline through programs that reach relevant personas and use casesContent Performance: Consistent publishing cadence, growth in organic traffic, strong engagement with thought leadership piecesProduct Marketing Impact: Clear, differentiated positioning and strong messaging that resonates with technical usersBrand Growth: Improved awareness and perception of Parasail within the AI infrastructure spaceCommunity Presence: Active and growing participation in relevant channels (events, newsletters, developer platforms)Sales Enablement: Create assets and messaging that support the sales team in closing deals with AI-native teamsWhy Join UsBe the first marketing hire at an innovative, high-velocity AI infrastructure startupWork directly with the founders and engineering leaders to shape how Parasail shows up in the worldHelp define the marketing function and team from the ground upCompetitive compensation, equity, and benefitsA values-driven, low-ego culture that celebrates experimentation and progressDirectly influence how the next generation of AI products gets deployed at scale

Created: 2025-04-30