Search Engine Optimization Specialist

Our client is an industry leader specializing in creating beautifully customized home organization systems "” from closets and garages to home offices and pantries. With over 30 years of experience, their mission is to transform spaces into functional, inspiring environments that empower people to live more efficiently and joyfully. They're currently growing their digital presence and are seeking a passionate, strategic SEO Specialist to help them lead the future of search with smart, high-converting content.They're looking for a performance-driven SEO Strategist/Specialist to join their growing marketing team onsite in Whittier, CA. This role will lead their organic search strategy with a strong emphasis on Answer Engine Optimization (AEO)"” optimizing content for voice search, AI search engines (like Google SGE and Perplexity), and featured snippets.As part of a creative and fast-paced environment, you'll work closely with content, design, paid media, and development teams to grow visibility, traffic, and qualified leads across key service areas!Key ResponsibilitiesDevelop and implement a comprehensive SEO and AEO strategy to increase organic traffic and brand authorityOptimize pages for Google SGE, featured snippets, voice search, and AI-powered toolsCreate and manage a keyword strategy that aligns with user intent, buyer journey stages, and business prioritiesPerform ongoing content audits and identify opportunities for schema markup, FAQs, how-to content, and zero-click rankingsCollaborate with writers to produce answer-first, engaging, and optimized content for all funnelsMonitor search engine trends and core updates "” adjusting strategy accordinglyManage and analyze performance via GA4, GSC, Ahrefs/SEMrush, and Surfer or equivalent toolsProvide clear monthly reporting with actionable insightsRequired Skills3-5+ years of proven experience in SEO, with a strong portfolio of ranking and traffic resultsSolid understanding of AEO, E-E-A-T, and structured data (FAQ, HowTo, Review, Product schema, etc.)Experience optimizing for featured snippets and SGE-like AI environmentsProficiency with SEO and analytics tools (e.g., Ahrefs, SEMrush, Surfer SEO, Screaming Frog, GA4, GSC)Strong communication and collaboration skillsAbility to manage multiple projects and pivot with agility***** Experience with home improvement, home organizing, or lifestyle brandsThe Offer Competitive salary ($85K-$110K DOE)Health, dental, and vision benefitsPaid time off + holidaysCreative freedom and collaboration across departmentsA mission-driven team that values strategy, storytelling, and performance equally

Created: 2025-04-30