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Retail Marketing Project Manager (Rebranding ...

Tandym Group - East Rutherford, NJ

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Job Description

A recognized retail organization is seeking a Retail Marketing Project Manager for a promising opportunity with their growing team. In this role, the Project Manager will be responsible for managing the end-to-end rebrand project from conception to executionThis is a Hybrid opportunity requiring the qualified professional to work onsite at least 2 days a week in East Rutherford, NJKey Responsibilities:Help lead and manage the end-to-end rebrand project, from concept to execution across all touchpoints (in-store, digital, technology, packaging, communications).Collaborate cross-functionally with creative, retail, product, innovation, and executive teams to align brand strategy and visual identity.Drive brand transformation efforts that reflect our evolving mission, customer expectations, and market trends.Develop and manage detailed project plans, timelines, milestones, and deliverables.Ensure consistent communication and alignment across departments and external partners.Monitor and report on project progress, ensuring timely delivery and alignment with brand objectives.Champion the new brand voice, look, and feel internally and externally.Inspire teams with positive energy, clear communication, and forward-thinking solutions.Requirements:5+ years of experience in brand marketing, rebranding, or transformation projects-preferably in the retail or consumer space.Proven experience managing complex brand initiatives from start to finish.Strong understanding of brand strategy, innovation, creative development, and marketing communications.Exceptional project management skills; able to handle multiple priorities and stakeholders.Strong interpersonal skills-charismatic, engaging, and emotionally intelligent.Highly independent and proactive; thrives in fast-paced environments.Ability to influence, collaborate, and communicate with both creatives and executives.Experience working with agencies, freelancers, and cross-functional teams.Desired Skills and ExperienceKey Responsibilities:* Help lead and manage the end-to-end rebrand project, from concept to execution across all touchpoints (in-store, digital, technology, packaging, communications).* Collaborate cross-functionally with creative, retail, product, innovation, and executive teams to align brand strategy and visual identity.* Drive brand transformation efforts that reflect our evolving mission, customer expectations, and market trends.* Develop and manage detailed project plans, timelines, milestones, and deliverables.* Ensure consistent communication and alignment across departments and external partners.* Monitor and report on project progress, ensuring timely delivery and alignment with brand objectives.* Champion the new brand voice, look, and feel internally and externally.* Inspire teams with positive energy, clear communication, and forward-thinking solutions.Requirements:* 5+ years of experience in brand marketing, rebranding, or transformation projects-preferably in the retail or consumer space.* Proven experience managing complex brand initiatives from start to finish.* Strong understanding of brand strategy, innovation, creative development, and marketing communications.* Exceptional project management skills; able to handle multiple priorities and stakeholders.* Strong interpersonal skills-charismatic, engaging, and emotionally intelligent.* Highly independent and proactive; thrives in fast-paced environments.* Ability to influence, collaborate, and communicate with both creatives and executives.* Experience working with agencies, freelancers, and cross-functional teams.

Created: 2025-05-01

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