Head of Marketing
At Fault - Farmers Branch, TX
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Head of Marketing***** Dallas, TX (On-Site, Full Time)At Fault is a pickleball-powered playground where bold flavors, cold drinks, and good games come together under one roof. Were not just running a venue"”were building a vibe. And we need a marketing leader who can match that energy.The RoleYou'll be the brand's voice, heartbeat, and hype squad. From driving email and social content to throwing cant-miss events and building local buzz, you'll own our full marketing engine. If you know how to move fast, think creatively, and bring people together"”you're our kind of player.What You'll DoSocial MediaOwn our voice across Instagram, TikTok, Facebook, and LinkedInPlan and execute a consistent content calendar with killer visuals, reels, and creator collabsEngage with our community daily"”comments, reposts, DMs, tags, and UGCMonitor performance, test new formats, and optimize for growthEmail & CRMSend emails that actually get opened"”and drive actionManage flows for promotions, events, and membership lifecycleGrow and segment our lists while keeping messaging on-brandReport on performance and make data-driven tweaksEvents & ActivationsConcept, plan, and promote in-venue events (trivia, watch parties, theme nights)Activate the brand off-site through partnerships, pop-ups, and sponsor eventsManage RSVPs, guest lists, giveaways, and pre/post event promotionWork with internal teams and brand partners to amplify the momentCommunity BuildingBuild lasting local partnerships"”with gyms, offices, influencers, and creatorsGrow our Ambassador Program into a force for word-of-mouth and hypeRepresent At Fault at neighborhood events and local meetupsFind new ways to turn players and diners into fansWhat You Bring4-7 years of experience in marketing, ideally in F&B, hospitality, fitness, or lifestyleStrong creative instincts"”you've run channels, launched campaigns, and built brand heatProficiency with platforms like Klaviyo, Meta Ads Manager, Later, Canva, and MailchimpYou're organized, independent, and scrappy"”but can play well with teamsBonus if you shoot content, edit video, or know your way around partnershipsThe PerksCompetitive salary based on experienceBonus tied to real business resultsDining credit, fun team culture, and front-row access to the actionThis is your chance to build something special. We're growing fast"”and if you've got the ideas and drive to match, we want to hear from you.
Created: 2025-05-03