Marketing Manager
Perelel - Santa Monica, CA
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Perelel is looking for a strategic, creative, and highly organized Marketing Manager to join our Brand Marketing Team full-time. This role will work closely with our Senior Director of Brand Marketing and is responsible for executing across key brand initiatives"”with a focus on campaign management, partnerships, community activations, and event representation"”and plays a vital role in building brand awareness. Key ResponsibilitiesPartnership ManagementSupport the brand's robust partnership program through ideation and execution aligned brand partnerships"”from initial outreach and negotiation through activation and recapCultivate relationships with potential partners and aligned communities to foster new opportunities and expand brand reach Community StrategyBring Perelel's community strategy to life through leading our advocate program, testing engagement tactics, managing deliverables and tracking KPIs of engagement, reach and content creation to serve brand and growth channels Grow advocate program into thriving community channel by testing recruitment strategies that scale across Perelel's diverse customer segments and life stages, ensuring a steady pipeline of mission-aligned voicesStay on the pulse of best-in-class community tactics and competitive trends to proactively surface innovative ideas and ensure Perelel is ready to activate high-impact, community-led moments across digital and IRL channelsBrand Activations & EventsRepresent Perelel at key brand and partner events in the LA area and occasionally beyondEnsure an on-brand and mission-aligned brand presence at community gatherings, panels, and experiential activationsCollaborate with Social and Creative teams to oversee content capture for social purposes from brand events that supports social engagement and reach goalsTeam Collaboration & Project ManagementManage brand marketing briefs for community and partnerships and oversee from conception through execution, handling cross-functional collaboration with creative, CRM and other teams within company process and toolsTrack and report on brand campaign, event, and partnership performance - uncovering insights, and recommending optimizations for future effortsManage brand marketing budget, staying accountable for ROI on community and partnership investmentsQualifications & Requirements5-7 years of experience in MarketingExperience sourcing, negotiating and executing partnershipsExperience executing on-brand events and experiencesHighly organized, master negotiator and good problem-solving skillsAbility to balance and manage multiple projects at oncePersonal interest in the health and wellness category; well-versed in the spaceAbility to work to in a fast-paced, entrepreneurial environment, while maintaining a positive "can-do" attitudeCollaborative team player with an open mind and willingness to learnA genuine passion for the Perelel brand, our mission, customer, and productsExcellent communication skills, both written and verbalOur MissionPerelel is the first and only vitamin to be founded by an OB/GYN alongside a team of leading women's health doctors. Our vitamin packs offer targeted nutrition for wherever you are in your reproductive lifecycle. Using only high-quality ingredients in the most bioavailable formats, our doctor-made formulations ensure you're getting exactly what you need, when you need it most. We believe that everyone is entitled to a healthful pregnancy. Perelel genuinely cares about its customers and works extremely hard to put out the best products for them.
Created: 2025-05-11