Creative Strategist - Performance Marketing
TMG - Omaha, NE
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Role OverviewWe're looking for a sharp, data-driven Creative Strategist to join our performance marketing team. This full-time, remote role will focus on developing and executing direct response video ad campaigns that convert. You'll collaborate with media buyers, editors, and brand teams to turn insights into winning creative.What You'll **Develop video-first creative strategies for Meta, TikTok, and YouTubeWrite high-performing ad scripts that drive clicks, conversions, and ROASIdentify creative trends through competitor research and data analysisPartner with editors to bring creative concepts to life and iterate quicklyCollaborate with copywriters, UGC creators, and brand teams to scale performanceDefine testing frameworks and analyze results to double down on what worksWhat You **Proven experience in direct response video advertisingSharp instincts for creative that sells, not just looks goodBackground in performance marketing, media buying, or paid social a strong plusStrong writing and storytelling chopsAbility to translate performance data into creative insightsCollaborative, self-starter attitude with excellent communication skillsBachelor's degree in Marketing, Advertising, Communications, or related field
Created: 2025-05-11