Director of FA Segment Marketing

Want a meaningful career where you can make a difference? Edward Jones sounds perfect for you.Collaboration. Autonomy. Opportunity. Words our headquarters associates use when talking about working at Edward Jones. Words that describe what it's like being part of a firm where everyone is aligned toward a singular focus: serving the client. And everyone is working to make the firm better together - as they grow as individuals. If these words resonate with you, we should talk.Job OverviewPosition Schedule: Full-TimeThis job posting is anticipated to remain open for 30 days, from 09-Oct-2025. The posting may close early due to the volume of applicants.We are seeking a strategic leader to serve as the Director of FA Segment Marketing, responsible for aligning all Experience, Brand, and Marketing capabilities to deliver strategies that benefit all Financial Advisors (FAs) while addressing the unique needs of specific FA segments across diverse markets and geographies. This role will ensure seamless integration and execution across EBM functions, aligning resources and initiatives to drive impactful solutions that enhance both the universal advisor experience and tailored strategies for distinct FA segments.The ideal candidate will lead the prioritization strategy of EBM-originated initiatives that support both firm-wide FA objectives and segment-specific growth strategies, leveraging data-driven insights to optimize outcomes and deliver measurable results. This leader will build strong cross-functional partnerships to align efforts across the enterprise while fostering a high-performing, adaptable team. This is an opportunity to shape the firm's success by orchestrating EBM capabilities to support the growth, differentiation, and success of all FAs and their unique segmentsStrategic Leadership & AccountabilityJointly accountable with segment/market leaders for achieving top-line business objectives.Owns the development and execution of EBM's strategic plan aligned to FA and FA segment strategies.End-to-End EBM ExecutionLeverages the full capabilities of the EBM organization to support FA and FA segment growth strategies.Ensures seamless, integrated execution across all EBM functions.Initiative Ownership & PrioritizationLeads strategy and prioritization of EBM-originated initiatives that benefit all FAs and individual FA segments which span across markets.Proactively identifies insights and data that can inform strategic priorities for all FA programs and those that may benefit specific FA segments.Data-Driven OptimizationPartners with EBM Analytics to measure and optimize the effectiveness of client experience, FA experience and marketing initiatives.Client & Advisor AdvocacyChampions a client/advisor-obsessed mindset, driving impactful solutions that matter most to Edward Jones clients and advisors.Enterprise Collaboration & InfluenceBuilds strong cross-functional partnerships to ensure alignment and consistency across EBM efforts.Collaborates with the Director of Markets and Director of Advisor Experience to deliver comprehensive and aligned POV and recommendation.Talent DevelopmentCoaches and develops EBM talent, fostering accountability, adaptability, systems thinking, and cross-functional fluency.Market AwarenessStays informed on market trends, competitive activity, and emerging technologies to inform FA segment. Edward Jones' compensation and benefits package includes medical and prescription drug, dental, vision, voluntary benefits (such as accident, hospital indemnity, and critical illness), short- and long-term disability, basic life, and basic AD&D coverage. Short- and long-term disability, basic life, and basic AD&D coverage are provided at no cost to associates. Edward Jones offers a 401k retirement plan, and tax-advantaged accounts: health savings account, and flexible spending account. Edward Jones observes ten paid holidays and provides 15 days of vacation for new associates beginning on January 1 of each year, as well as sick time, personal days, and a paid day for volunteerism. Associates may be eligible for bonuses and profit sharing. All associates are eligible for the firm's Employee Assistance Program. For more information on the Benefits available to Edward Jones associates, please visit our benefits page.Hiring Minimum: $168500Hiring Maximum: $286900Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. Edward Jones is prohibited from hiring individuals with certain specified criminal history as set forth in Section 3(a)(39) and 15(b)(4) and Rule 17a-3(a)(12) of the Securities and Exchange Act of 1934, and conducts background reviews consistent with FINRA Rule 3110(e). A copy of a notice regarding the provisions of the Los Angeles County Fair Chance Ordinance is available at: dcba.lacounty.gov/wp-content/uploads/2024/08/FCOE-Official-Notice-Eng-Final-8.30.2024.pdf.Read More About Job OverviewSkills/RequirementsBachelor's degree required; MBA preferred.15+ years of leadership experience in marketing, customer strategy, or experience roles-ideally within financial services.Proven success in developing and executing comprehensive marketing and experience strategies.Expertise in modern marketing techniques across digital and traditional channels.Experience leading large-scale campaigns and cross-functional initiatives.Strong background in measuring and optimizing client experience and marketing effectiveness. Skills:Strategic thinker with strong analytical and problem-solving capabilities.Skilled in client experience design, personalization, and engagement.Exceptional leadership and team development abilities.Excellent communicator with the ability to influence across all levels.Data-driven decision-maker with a passion for innovation. Attributes:Customer-obsessed with a deep understanding of target segments.Visionary leader who inspires teams and drives strategic alignment.Adaptable and resilient in dynamic environments.Collaborative and relationship-oriented across functions and partners.Results-focused with a commitment to ethical practices and company values.Read More About Skills/RequirementsAwards & AccoladesAt Edward Jones, we are building a place where everyone feels like they belong. We're proud of our associates' contributions to the firm and the recognitions we have received.Check out our U.S. awards and accolades: Insights & Information Blog Postings about Edward JonesCheck out our Canadian awards and accolades: Insights & Information Blog Postings about Edward JonesRead More About Awards & AccoladesAbout UsJoin a financial services firm where your contributions are valued. Edward Jones is a Fortune 500¹ company where people come first. With over 9 million clients and 20,000 financial advisors across the U.S. and Canada, we're proud to be privately-owned, placing the focus on our clients rather than shareholder returns.Behind everything we do is our purpose: We partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society. We are an innovative, flexible, and inclusive organization that attracts, develops, and inspires performance excellence and a sense of belonging. People are at the center of our partnership. Edward Jones associates are seen, heard, respected, and supported. This is what we believe makes us the best place to start or build your career. View our Purpose, Inclusion and Citizenship Report.¹Fortune 500, published June 2024, data as of December 2023. Compensation provided for using, not obtaining, the rating.Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.#LI-HO

Created: 2025-10-09