SEO Specialist

Description:The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.SEO SpecialistWe're seeking a results-driven SEO Specialist to join our marketing team and help increase organic website traffic, improve search engine rankings, and drive qualified leads for our industrial automation solutions. As a key member of our marketing team, you'll drive technical SEO, on-page optimization, and keyword-driven content development to elevate in search engine results.Salary and Benefits:At Maple Systems we invest in our people. When you join our team, you'll receive:Competitive Salary - $27.00 - $40.00 hourly, based on experience.Comprehensive Healthcare - 100% employer-paid medical, dental, and vision insurance.Employee Ownership - Be a part of something bigger as an employee-owner.Retirement Savings - 401(k) plan with company match to secure your future.Work-Life Balance - Paid sick leave and vacation that accrues immediately.Join a team that values your well-being, supports your growth, and celebrates shared success!You will play a central role in enhancing our visibility across Google and other search engines through keyword research, technical audits, content gap analysis, and ranking factor improvements. The ideal candidate brings not only a deep understanding of traditional SEO best practices but also has an eye toward how AI and evolving search technologies are reshaping search behavior and content strategy. If you're a savvy digital marketer with a passion for SEO, data-driven growth, and agile thinking "” we want to hear from you.ResponsibilitiesDevelop and implement SEO strategies that drive organic growth and improve domain authorityPerform regular technical SEO audits to optimize crawlability, indexing, mobile usability, site speed, and Core Web VitalsConduct detailed keyword research, competitor analysis, and content audits to identify ranking opportunitiesCollaborate with in-house content creators to develop high-performing SEO content, blog articles, videos, and landing pages aligned with user intent and search opportunitiesMonitor and optimize on-page SEO elements (title tags, meta descriptions, headers, schema markup, internal linking)Support and improve content strategy using analytics to guide decisions on content gaps, topic clusters, and pillar contentLeverage SEO tools such as Google Search Console, SEMrush, and GA4 to monitor performance, track KPIs, and identify technical issuesWork closely with sales and technical resource teams to uncover customer needs, pain points, and industry trends to align content withReport regularly on SEO performance metrics, including keyword rankings, organic sessions, backlinks, and conversion ratesAssist in optimizing PPC landing pages, email campaigns for improved conversion and SEO valueStay up to date with algorithm changes, emerging SEO trends, and industry updatesQualifications  4+ years of experience in SEO - from tactical execution to strategyStrong understanding of search engine algorithms, ranking factors, and Google's E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) principlesAbility to manage both technical and content-driven SEO effortsSolid grasp of HTML/CSS basics, structured data, and website architecture as it relates to SEOExperience working with cross-functional teams including sales, developers, and marketingDetail-oriented with a data-first mindsetKnowledge of industrial automation is a bonusQualities You'll Need to be SuccessfulAn appreciation for how to communicate constructively with people from non-technical backgroundsDesire to make projects awesome, regardless of your contributionAbility to express your ideas constructively within a collaborative team frameworkCoachable and willing to learn and willing to teachJob Type: Full-timeExpected hours: 40 per week on siteSchedule: Monday to FridayAbility to Commute: Everett, WA 98204 (Required)Requirements:Compensation details: 27-40 Hourly WagePI179ba8055045-36310-38155814

Created: 2025-10-10