VP Digital Marketing

Vice President, Digital MarketingLocation: Dallas, TX (open to relocation)Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.About the RoleOur client is seeking a Vice President of Digital Marketing to lead digital demand strategy across a large, multi-location portfolio. This person will drive performance across paid, organic, local, and website channels with a focus on improving ROI, increasing conversions, strengthening owned digital infrastructure, and reducing reliance on third-party lead sources.Key ResponsibilitiesLead digital acquisition strategy across paid search, social, programmatic, local, and organic channelsImprove CAC, CPA, conversion rates, and overall marketing efficiencyOptimize websites, landing pages, and funnels to drive stronger performanceBuild attribution and reporting frameworks tied to business outcomesPartner cross-functionally to align enterprise strategy with local executionSupport SEO, local search, content strategy, and AI-search readinessRequirements10+ years of digital marketing leadership experienceStrong background in B2C performance marketing, demand generation, and digital analyticsExperience managing large paid media budgetsProven success xijylhu improving ROI, CPA, CAC, and conversion performanceDeep knowledge of SEO, local search, attribution, and funnel optimizationExperience in multi-location, portfolio-based, or complex enterprise environments preferredWhy This RoleHigh-impact leadership roleOpportunity to help shape digital transformation at scaleStrong visibility and long-term growth potential

Created: 2026-03-29