Product Marketing Specialist

About the RoleSeeking a Product Marketing Specialist (Contractor) to join our client's Product & Program Development (PPD) team. This role plays a key part in bringing new products and program enhancements to market"”supporting initiatives that drive customer engagement and elevate our sales and marketing efforts.You'll collaborate cross-functionally to develop and execute marketing strategies, communications, and campaigns that support product launches and lifecycle initiatives. This is an ideal opportunity for someone who thrives in a fast-paced environment, enjoys managing multiple projects, and is passionate about delivering impactful customer experiences.While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.What You'll DoPartner with cross-functional teams (Marketing, Sales, Operations, Legal, IT, and external agencies) to support product and program launches Contribute to the development and execution of go-to-market strategies, including messaging, channel selection, and communication cadence Support the creation, review, and approval of marketing assets and campaigns across multiple initiatives Assist in developing creative briefs and guiding projects through briefing, development, and launch phases Participate in weekly refinement sessions, campaign reviews, and cross-functional planning meetings Help optimize campaign performance by supporting data collection and analysis efforts Maintain and enhance content across digital platforms, including product websites Key Projects You'll SupportMargaritaville Vacation Club Discovery Email Welcome Series Club Wyndham Discovery direct-to-consumer (DTC) campaigns Discovery DTC pilot website (in collaboration with IT and web development partners) Eddie Bauer Adventure Club communications strategy and new owner gifting initiatives Club Wyndham PIC program xijylhu overhaul and VIP by WorldMark enhancements Ongoing Discovery website content updates and lifecycle campaign improvements What We're Looking ForStrong project management skills with the ability to handle multiple priorities and shifting timelines Experience working cross-functionally with internal teams and external partners Excellent written and verbal communication skills Familiarity with marketing campaign development, messaging strategy, and digital channels Detail-oriented with strong organizational skills Comfortable in a fast-paced, evolving environment

Created: 2026-04-02