Marketing Manager

General Contractor, 100+ years in business, Great Benefits, Major growth potentialThis Jobot Job is hosted by: Bryan MaldonadoAre you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.Salary: $80,000 - $90,000 per yearA bit about us:We are a reputable General Contractor in the Northeast specializing in multiple sectors in the construction industry. With over 100+ years of experience helping our customers we thrive on bringing innovative solutions in a competitive market. Typical projects we work will be commercial and light industrial construction.We are currently looking for a Marketing Manager to join our growing team in the area of Rochester, NY. If you are a Marketing Professional with the drive to grow and develop don't hesitate to apply today! We are looking for someone with experience in the construction industryWhy join us?Career development and growth opportunitiesCompetitive PayGreat BenefitsOpportunity to grow your areaFamily OrientedJob DetailsJob Details:Our rapidly expanding construction company is seeking an experienced and results-driven Marketing Manager to join our dynamic team. The ideal candidate will be responsible for leading and executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign, and developing our lead generation programs. They will play an integral role in building and engaging the company's customer base, and creating effective strategies that will promote the long-term growth of our company.Responsibilities:1. Develop and implement a cohesive marketing plan to increase brand awareness.2. Set current and long-term goals for internal teams.3. Design and review the Marketing department's budget.4. Build relationships with media and stakeholders through creative PR strategies.5. Monitor all marketing campaigns and improve them when necessary.6. Prioritize marketing projects and allocate resources accordingly.7. Conduct market analysis to identify challenges and opportunities for growth.8. Provide guidance and ideas to organize effective marketing events.9. Forecast hiring needs for the Marketing department.10. Participate in the quarterly and annual planning of the company's objectives.11. Track competitors' activities and provide suggestions for improvement.12. Lead and manage the creation of all marketing material in line with marketing plans.13. Plan and manage marketing events and evaluate their success.14. Evaluate and maintain a marketing strategy.15. Direct, plan and coordinate marketing efforts.16. Communicate the marketing plan.17. Develop each marketing campaign from start to finish.Qualifications:1. Bachelor's degree in marketing, business, or related field.2. Minimum of 5 years' experience in marketing.3. Must have experience in the construction industry.4. Strong proficiency in Microsoft Office Suite.5. Solid understanding of effective marketing strategies, materials, and channels.6. Experience preparing and presenting quarterly goals and forecasts for future projects.7. Strong analytical, financial, or pricing skills preferred.8. Excellent leadership, communication, and decision-making skills.9. Experience with digital and print marketing, content marketing, and social media marketing.10. Proven ability to manage budgets.11. Professional and proactive work ethic.12. High competence in project and stakeholder management.13. Excellent interpersonal, written and oral communication skills.14. Experience with CRM software and digital marketing tools and techniques.Interested in hearing more? Easy Apply now by clicking the "Apply Now" button.Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.Sometimes Jobot is required to perform background checks with your authorization. Jobot will consider qualified candidates with criminal histories in a manner consistent with any applicable federal, state, or local law regarding criminal backgrounds, including but not limited to the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance.

Created: 2025-06-06