Market Development Lead

About Branch Branch is shaking up the $46B office furniture industry to create work experiences for the 21st century: easy, flexible and smart so you can sit down (or stand) and get to work. We/u2019re based in NYC and backed by the investors behind household brands and products like Peloton, Feastables, Eight Sleep, Caraway and Venmo. We/u2019re an ambitious group of problem solvers innovating across design, software, health and logistics, and we/u2019re looking for entrepreneurial teammates who like a challenge. The Opportunity When we launched Branch in 2019, our original mission was making it easy for teams of all sizes to furnish a corporate office with the speed and cost of a big box store, but the ease, ergonomics and quality of high-end contract furniture. During COVID, we put that mission on hold to support the millions of new remote workers creating workspaces at home. Now the world is changing again. Over the past two years, we/u2019ve had a front-row view as many organizations have returned to the office, with more adopting a hybrid approach. Branch is uniquely positioned to become the partner of choice for companies that want to create inspiring and ergonomic workspaces anywhere their team works, whether remote, hybrid, or in the office full-time/u2014all without breaking the bank. We/u2019re already doing it: our office products have achieved rave reviews from startups and landlords to F500 companies and institutions like Google, Shopify, LVMH, SpaceX and MIT. We/u2019ve built Branch Business to eight figures of annual revenue, and it/u2019s time to take it to the next level, driven by partnerships in the commercial real estate ecosystem. The Role We/u2019re hiring a Market Development Lead in San Francisco (hybrid position) to drive revenue growth through commercial real estate brokerage and office designer communities. This is a new role at Branch and a critical one: you/u2019ll be our in-market lead for building relationships with commercial real estate professionals, activating our Jackson Square showroom and events calendar, and turning trusted local networks into repeatable referral engines. You/u2019ll play a key role in how we grow our presence in the Bay Area, and how we win the trust of the people shaping today/u2019s return-to-office landscape. The ideal candidate thrives in fast-paced environments, knows how to open doors with a cold email, a warm handshake, or a great breakfast roundtable, and ideally has experience in commercial real estate, office furniture, or proptech. You/u2019re energized by the idea of spending your days out in the field, hosting showroom tours, co-creating sales kits with the team, tracking broker engagement and running monthly pipeline reviews to keep the flywheel spinning. You/u2019ll build the referral programs, talk tracks, and local playbooks that help Branch turn great conversations into qualified pipeline. As our first hire in this function, you/u2019ll have the opportunity to shape the role, the strategy, and the way Branch shows up in the CRE ecosystem. If you/u2019re equal parts relationship builder, go-getter, and strategic thinker, we/u2019d love to hear from you! Day-to-day Engage with the local commercial real estate community, meeting with brokers, designers, and other influencers in the office furniture purchase decision Map the local commercial real estate ecosystem and track progress vs. goals in HubSpot (e.g. number of brokers engaged within target brokerages) Run daily outreach across multiple channels (ie phone, email, LinkedIn, direct mail etc) Activate a quarterly field calendar (breakfasts, events, showroom tours etc) Leverage our Jackson Square showroom for client tours Co-create broker & A&D kits (one-pagers, case studies) to drive referrals Launch and optimize a broker referral program (tiers, talk tracks, incentives, deal registration process) Run monthly market pipeline reviews, identifying opportunity areas, risks and action plans Co-create thought leadership activities that drive attendance and build relationships What we/u2019re looking for Proven cold outreach success and experience with field/event activation Outstanding communication and presentation skills Excitement to build relationships in person - this is a full time, in-market position Willingness to work outside of the traditional nine-to-five, engaging clients over morning coffees and evening dinners, as needed Ownership mindset and bias toward action"”you/u2019re comfortable rolling up your sleeves in a lean, fast-paced environment to get things done Excels in cross-functional collaboration and thrives in ambiguity "Hunter" personality; persistent and resilient, with a track record of overcoming obstacles to get the job done Bonus points 1-3+ years in commercial real estate sales or account management (brokerages, A&D or proptech) Deep understanding of commercial real estate principles and market dynamics. Fluent in the "˜language' of commercial real estate. Existing Bay Area broker or A&D relationships Experience with partner program mechanics (tiers, co-marketing, MDF) Experience in commercial furniture, interiors, or workplace strategy1 particularly with buyers involved in design, tenant improvement, or workplace planning CRM proficiency: lists, sequences, deal reg discipline A love for design, wellness, real estate and the built environment Powered by JazzHR HhMJH3hvTS #J-18808-Ljbffr

Created: 2025-10-01