Vice President

Job Description Overview:The Vice President, Strategy oversees a team of professionals in the conception and delivery of innovative, well-targeted, business-building marketing solutions across all media. This involves the creation, execution and maintenance of marketing plans, unearthing insights to inform the development of plans, and flawless execution on all fronts. Role Objectives:Innovation and GrowthMeasurably expands utilization of digital, analytics and communication strategy creation capabilities in assigned key account or suite of accounts year-over-yearContinuously surveys pulse of client and client-industry needs to prompt and feed innovative ideas/solutions to internal digital, analytics and human experience creation leadsBuilds and hones deep and trusting relationships with decision-makers/influencers at assigned clients to foster new business opportunitiesProvides constructive and executable feedback regarding company product to SMEs to drive overall improvements in product quality and identify/influence new product/capability developmentProactively ideates with team and colleagues to produce novel (award-worthy) solutions for clientsMay participate in new business pitches as requiredTalent Capability/Acquisition and DevelopmentDrives continual evolution of high-performance culture through active networking with prospective candidates, performance management, and employee engagementActively participates in critical assessment of assigned talent at all levels and ensures developmental plans and feedback in place to support motivation, retention of high-performance team members, and manage successionSeeks opportunities to stay up-to-date on technology, tools, techniques, communication software, social media and self-awarenessGlobal Orientation and Change ManagementChampions cultural attributes and continuously strives for diversity and inclusivity of talent to foster healthy culture and broad perspectives in our human experience deliverables for clientsContinuously assesses and challenges company positioning and strategy in global marketplace and relevance to clients to maintain competitive edgeEffectively manages cross-functional initiatives and relationships and champions SME integration into teamMay serve as team lead/member on all-agency initiativesBusiness Acumen and Fiscal ResponsibilityForecasts, monitors, and maintains health of financial portfolio of assigned clients; attains established revenue growth and OIBuilds/develops financial acumen of teamModels and coaches team how to effectively manage and influence clients to solutions that best meet client ''s business need and are aligned with our capabilities to effectively and efficiently deliverQualificationsMinimum Qualifications: 10+ years of Digital Media experience for VP level with progressive levels of responsibility and business acumen in marketing and communications, team management and P&L managementMust have Online and Offline media experience, including TV, Display, Search, Social, and MobileDemonstrated ability to establish high levels of trust and credibility internally and externally, able to influence others to actionExcellent written, verbal and presentation skills '''' effectively presents formal POVs internally and externallyStrong leadership skills and general management orientationCritical assessor of talent '''' builds and motivates high-performing teamsDemonstrated critical thinking skill and strong problem-solving skills '''' navigates effectively through difficult issues, builds required consensus to drive business needs and resultsHigh results-orientation, able to effectively juggle and prioritize many competing demands '''' high tolerance to effectively manage changeAble to establish and manage to P&L statementTeam oriented '''' approachable and viewed as coach and mentor to others

Created: 2021-11-29