Director, Paid Search [REMOTE]
Brainlabs - Portland, OR
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Director, Paid Search - RemoteClassification: Full-timeTeam: Client ServicesReporting to: Group Account DirectorEstimated Start: September 2022Location: REMOTE - Anywhere, US or CanadaWork Authorization: This role is open to US or Canadian Citizens/Permanent Residents and non-citizens allowed to work for any US employer. We are unable to sponsor any work authorizations for this role.What''s the role?We are adding an analytical Director to our Client Services Team -5+ years experience in paid search required. The Director will be accountable for all aspects of their assigned clients Paid Search campaigns. The candidate should have management qualities and experience to be able to mentor each of the positions under them (ie Strategists and Specialists). The role requires business acumen, experience in retail and E-commerce verticals, advanced technical knowledge of SEM technology, creative energy and a passion for working in performance driven environments while fostering strong work ethic within the team. SEO and Media Experience is a plus.So, tell me about the companyBrainlabs is on a mission to build the biggest digital-first media agency in the world. We hire the top talent in the industry and give them the right training, tools and culture to do the best work of their career. As one of the world''s leading independent agencies, our agility and client-centricity allows us to win for clients.To learn more about what it''s like to be a Brainlabber, check out our company handbook.What this job is: Varied: No two days are exactly alike!Data-driven: You will perform data analysis and make recommendations from that numeric evidence!FUN! Brainlabs fosters an environment where geeking out, laughing, and sharing knowledge are the name of the gameWhat this job isn''t: Boring. Every task for a client presents new opportunities to learn!Stagnant. There is so much room for growth at Brainlabs, and we regularly promote current Brainlabbers in order to grow to scale!Give me a breakdown of what an Director at Brainlabs does:Client Management Responsibilities: Measured on revenue retention and growth and client satisfaction scores for 1-3 key, enterprise level, complex clients Day to day management includes managing client relationships, monitoring capacity of client teams, project manager for tactical execution, overseeing profitability of accountsRecognise opportunities, threats and risks and carry out or assign actions to minimise client churn and maximise client growthDevelop relationships with senior client contacts, discussing business updates, getting feedback etc. Have a view of the big picture performance vs. goals, ensure the client knows how well we''re doing, and ensure innovative pieces of work are being carried out Sets the standard and/or creates best practices for client delivery and innovation, training, and thought leadership in area of expertisePrepare, present, and execute integrating marketing strategies aligned with client goals, including cross-sell opportunitiesCommunicate client performance regularly and ensure we fulfill on client contracts and promised strategyPerform regular analyses and make data-driven recommendations, following our ''test and learn'' methodologyImplement responsibility assignment matrix (e.g. RACI) across client accounts for effective delegation, internal and external communications, and project managementLead client meetings and business review preparation, preferably via video conference - prepare the agenda or deck and ensure we take notesImplement & use Brainlabs'' tools on all accountsEnsures that systems are in place for QA checks to be conducted on a regular basis for all accounts under managementManage team of PPC Strategists and Specialists to accomplish brand performance goals, contribute to team initiatives, and foster career developmentActive participation in identifying new and improved processes to improve PPC performance, streamline campaign management and support team scalingDevelop and maintain a professional knowledge of new emerging trendsPartner with Data and Analytics resources to identify ways to advance PPC reporting & automationAssume leadership role of special PPC team projects as neededLeadership responsibilitiesMentor indirect managees utilizing a strengths-based coaching approach to prepare them to lead client accounts, including communication, calls, meetings, and emails.Model strong leadership including alignment to company priorities and philosophies, effective stress and emotion self-management, as well as a positive and patient demeanor with the teamCultivates an atmosphere that embraces diversity and inclusion within the team and agencyActively participant in wider company initiatives including, but not limited to new business pitches and internal marketing effortsCross/Up-Sell Responsibilities:Be a source of knowledge and advice - when it comes to what services Brainlabs can provide, cross selling opportunities, wider industry knowledge, case studies, best practice updates etc. and proactively make suggestionsCoordinate cross channel work on your clientsHold internal strategy planning sessions with account team and align strategy across channelsSurface and act on cross-sell and client growth opportunitiesWhat particular set of skills would suit this role?Essential SkillsUncompromising accountability with your clients and their goals where you are driven and ultimately responsible for successful outcomes, but understand the value of and runs towards delegating day-to-day task executionDemonstrated proficiency of paid media platforms (Google, Bing, SA360), and/or other search platforms (e.g. Apple Search, Quora)Demonstrated proficiency of GMP suite (GA360, CM360, Google Merchant Center, Data Studio)Demonstrated proficiency of Business Intelligence and Data Collection softwares (e.g. Tableau, Funnel, etc.)Demonstrated proficiency of keyword research & competitor analysis tools (SEMRush, SpyFu, etc.) Exceptional organizational, project, and time management skills Exceptional analytical, communication, and presentation skills which enables you to adapt to varying audiences, motivate others, and share actionable insights from dataPossess keen critical thinking and analytical skillsExceptional skills with Microsoft Office and/or Google Business Apps, especially Excel or Google SheetsDemonstrate alignment to our company valuesEssential ExperienceMinimum 5-years hands-on client-facing, paid search experience for a variety of clients with monthly spend greater than $100k dollarsPrevious project management and leadership experience with the ability to effectively manage talents, resources, and a shared sense of urgency for successMinimum of 3-year team-management experienceExperience with creating client strategy, communication, management, and proactive account performance troubleshootingFour-year degree in any fieldDesirable ExperiencePrevious agency experiencePrevious experience participating in prospect pitchesProven track record of success meeting client KPI''sMinimum of 4-year team-management experience with track record of direct report promotionsHow will I know I''m doing it right?A dot connecter, able to marry strategic thought and tactical objectivesEager to advance problem solving skills, with the ability to be solutions orientedA self-starter, takes initiativeA strong writer and communicatorAble to actively seek out and implement feedbackA hyper detailed oriented individualAn independent worker with strong time management and organization skillsA desire to be nimble and flexible to succeed in a fast-paced and ever-changing environmentA strong team player, willing to roll up your sleevesA business mature individual who exudes professionalism and respectCommitted to the success of your teamEager to guide and manage team members, will lead by exampleA supporter of and advocate for diversity, equity and inclusionWhat happens nextWe know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. More specifically, our equal opportunities and diversity monitoring data indicates that we under-represent BIPOC ethnic groups, so we actively encourage applications from BIPOC candidates.Thank you for your interest in Brainlabs! We look forward to getting to know you!
Created: 2025-09-06