Paid Search Analyst (PPC) - Ann Arbor

Paid Search Analyst (PPC), Ann Arbor C-4 Analytics C-4 Analytics is a fast-growing, private, digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. We are currently hiring for a Paid Search Analyst (PPC), Ann Arbor , as we look to expand our team and support our growing roster of local and national clients. Who We''re Looking For: Ann Arbor Paid Search Analyst (PPC) We''re looking for a cutting edge Paid Search Media expert with a specialization in Paid Search (PPC) at C-4 Analytics. What would you be getting yourself into? This Paid Search Analyst opening is reserved for candidates who can lead the success of our clients campaigns. We want savvy and innovative paid search buyers who produce ''thumb-stopping'' ads and captivating website text along with building display, Facebook, Instagram, and other ad platforms. If you can easily navigate the increasingly complicated world of paid media, then we''ll do our best to teach you about the wide array of online marketing services we offer our clients. Paid Social & Display experience is a plus. A day in the life of a Paid Search Analyst: Specific day-to-day activities involve building, optimizing and pacing paid media campaigns across multiple platforms Develop initiatives that encourage greater traffic from our clients'' paid search, display & social campaigns Engage in enterprise-wide strategic leadership, coordination and execution oversight of paid search initiatives across our clients Monitor, track and analyze all client paid search campaigns Formulate proposals for new client opportunities, forecasting media budgets and ROAS Be the Subject Matter Expert when discussing Paid Search with clients Paid Search Analyst (PPC) Requirements Must-Haves BA/BS degree in Communications, Journalism, Marketing or related field 2+ years experience in a role where paid search advertising and management was a core job responsibility. Familiarity with social advertising, including but not limited to Facebook Business Manager, Instagram, and Twitter Ability to work in a fast-paced and always changing environment Plan, implement, manage, measure and report on all paid search marketing efforts across a variety of channels A self-starter with a strong work ethic and attention to detail Strong interpersonal and teamwork abilities Proficiency in the following tools is a plus: Google Analytics, Microsoft Advertising Experience working with an Enterprise Bid Management Software Nice-To-Haves Collaborative approach/attitude Excellent written and verbal communication skills Willing to learn new advertising channels such as Paid Social & Programmatic Display Experience with 3rd Party Paid Search management platforms a plus Working at C-4 Analytics C-4 Analytics is a full-service advertising and digital marketing company committed to developing innovative solutions for every dealer in every market, and to providing the highest levels of accountability and customer service. Key details about our company include: We have 200-plus employees across Client Services, SEO/Content, Paid Search, Creative, Social Media, Product, Sales and Operations teams We specialize in automotive digital marketing, and the rest of the industry follows our lead We have three main offices: our headquarters in Wakefield, MA, and offices in Chicago, IL and Ann Arbor, MI Employee Perks & Bragging Rights Competitive salaries and benefits packages, including 401k match Hands-on training opportunities with leading companies like Google and Facebook Weekly Innovation Hours and Lunch-and-Learns for employee development 8-time National Best and Brightest Places to Work For Winner Agency-wide volunteer days and company-sponsored team outings Best-in-industry client-to-employee ratio What our Employees Say: Want to know what makes working at C-4 Analytics so rewarding? Take it from the true experts: our current teammates. Recent surveys about our workplace and culture suggest that our staff loves: The People : It''s not just a clich; we have the best, hungriest and smartest team in the business. The Culture : Teamwork. Camaraderie. Perseverance. We hire for these traits, and it shows. The Growth : We place a real emphasis on training, development and career planning. The Trust : Our managers empower their people and teams to thrive in their own ways. The Challenge : We work in a competitive industry and a dynamic field. You''ll never be bored! More About C-4 Analytics C-4 Analytics is a full-service advertising and digital marketing company. We take the guesswork out of advertising. We dont over-promise: we over-deliver. We provide real value to our clients because we really value them as partners. We love Google and Facebook, but also love Instagram and Bing. We innovate, educate and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results. We love the practical applications of psychology to marketing, but we arent above a good practical joke. We are team players, but we love to crush our competitors. We create an environment of respect and we respect the environment. We are the brains and the good looks. We are very humble. We are nerds, but cool, likable nerds. We are never gonna give you up. Never gonna let you down. We are all work and all play. We calculated that only 15.8% of visitors who started this paragraph would actually read this far down. We are C-4 Analytics. Want to know more ? Want to become part of our Content/SEO team? Ready to step up to the challenge? Send us your resume, along with a brief introduction explaining how you can help us continue to grow and deliver the highest level of client service. Powered by JazzHR

Created: 2025-11-15