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Senior Product Marketing Manager

IFG - International Financial Group - Washington, DC

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Job Description

OverviewTalent Acquisition Specialist @IFG | Hiring for - Gaming, Tech, Digital, Legal and Construction talent across US and Canada. Let's Connect for future…Job DescriptionYou’ll be joining a digitally driven B2B performance marketing team focused on delivering relevant, personalized, and world-class customer journeys. This is a chance to lead marketing strategy, leverage AI, and collaborate across channels to engage customers and improve their experience with flagship products.Why this role stands outHigh visibility & impact – Own the strategy for customer journeys across digital marketing novation-driven – Work on campaigns that integrate AI, performance marketing, and data insights.Collaboration at scale – Partner with top marketing, analytics, and engineering teams to drive measurable results.Customer obsession – Represent the customer’s voice and shape experiences that truly delight.Role HighlightsLead the holistic customer-first strategy across the funnel for commercial products.Define annual marketing goals and deliver against performance metrics.Oversee multi-channel campaign planning and execution (in-product, email, paid, etc.).Own performance reporting, storytelling, and leadership presentations.Champion customer experience improvements using insights and analytics.What we’re looking for8+ years of digital marketing experience in B2B environments.Strong campaign strategy and execution skills across multiple marketing channels.Ability to influence without authority, work cross-functionally, and deliver with precision.Executive presence and communication skills to present to senior stakeholders.Apply today and help shape world-class customer journeys that make a global impact!Seniority levelMid-Senior levelEmployment typeContractJob functionMarketing, Product Management, and Information TechnologyIndustriesMarketing Services, IT Services and IT Consulting, and Staffing and Recruiting #J-18808-Ljbffr

Created: 2025-09-17

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