Principal Engineer – Generative AI & Multimodal ...
typeface.ai - Palo Alto, CA
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Principal Engineer – Generative AI & Multimodal Content ArchitecturePalo Alto, California, United States, Seattle, Washington, United StatesAbout TypefaceWe he lp the world’s biggest brands move from brief to fully personalized campaigns — in days, not months.Founded by Abhay Parasnis and backed by Microsoft, GV, Salesforce, Lightspeed, Madrona and Menlo, we’re building category-defining technology at the intersection of creativity and AI with real impact. Join us to help shape the future of enterprise marketing.What You’ll DoAs a Principal Engineer, you will:Solvecomplex architectural challengesto harness the power ofLLMs and multimodal AIfor scalable, enterprise-grade content generation.Lead cross-functional technical initiatives spanning multiple teams and product areas.Partner with enterprise customers to deeply understand their challenges and translate them into robust, high-impact solutions.Mentor and guide engineers across the organization, raising the bar for technical excellence.Advocate forbest-in-class engineering practices, ensuring security, scalability, and maintainability across the platform.How You'll Make an ImpactDefine and evolve the architecture for AI-driven, multimodal content personalization.Evaluate and integrate cutting-edge AI technologies, optimizing for cost, latency, and output quality.Cross-Company Impact:Spearhead engineering initiatives that address critical business priorities.Translate complex enterprise customer requirements into practical, scalable solutions.Coach engineers in AI/ML systems, distributed architectures, and multimodal generation pipelines.Champion engineering best practices — from code quality to CI/CD, observability, and security.Contribute hands-on to code and design when needed.Ensure solutions meetenterprise-gradestandards for security, reliability, and compliance.What You Bring10+ years in software engineering, with at least 3+ years in a principal/staff-level IC role.Proven experience architecting distributed systems, AI/ML platforms, or large-scale SaaS applications.Strong background in cloud-native architecture (AWS, GCP, Azure), containerization (Docker, Kubernetes), and modern API design.Track record of influencing technical direction across multiple teams.Excellent communication skills for both technical and non-technical stakeholders.Expertise in LLMs (prompt engineering, fine-tuning, inference) and multimodal AI (text, image, video, audio)In your first 3 months, you will:Shape the architecture for the next generation of AI-driven, multimodal content solutions.Drive engineering excellence and raise the company-wide technical bar.Deliver solutions that directly address critical enterprise customer needs.Mentor engineers into senior technical leadership roles.LocationThis is a hybrid role based in either our Palo Alto or Seattle office. We collaborate in-office 3 days a week.The range for this role is $225,000-$250,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview petitive compensation — including salary, equity, and 401(k)Full medical, dental, and vision insurance for you and your familyHSA and FSA options to support your financial wellnessFlexible time off — including parental leaveWell-being programs — resources to support your mental and physical healthDaily lunch & snacksMentorship & impact — work closely with top AI leaders on products that shipEquality Opportunity StatementWe welcome and encourage applicants from all backgrounds. Employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, medical condition, veteran status, or any other legally protected status. We comply with applicable laws in every jurisdiction where we operate.Why You’ll Love Working HereBuild something big — Be part of a fast-growing startup defining a new category: marketing orchestration powered by Agentic AI.Your work will matter — Trusted by Fortune 100 companies, our platform delivers 10x content velocity and 90% faster campaigns.A+ team — Collaborate with veterans from Adobe, Microsoft, Google, and top AI companies.Backed by the best — GV, Salesforce Ventures, Microsoft, Lightspeed, Madrona and M enlo ($165M raised).Recognized for innovation — TIME Best Inventions, Fast Company Next Big Thing in Tech, Gartner Cool Vendor, Adweek AI Company of the Year, LinkedIn Top Startup, Webby Award (AI Work & Productivity).Create a Job AlertInterested in building your career at Typeface? Get future opportunities sent straight to your email.Apply for this jobindicates a required fieldFirst Name *Last Name *Preferred First NameEmail *PhoneResume/CVEnter manuallyAccepted file types: pdf, doc, docx, txt, rtfEnter manuallyAccepted file types: pdf, doc, docx, txt, rtf #J-18808-Ljbffr
Created: 2025-09-17