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Senior Director Sales - Electronics

Acuity - Atlanta, GA

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Job Description

Overview Acuity Inc. is a market-leading industrial technology company. We design, manufacture, and bring to market products and services that make a valuable difference in people’s lives, including lighting, lighting controls, building management solutions, and an audio, video and control platform. This is a remote, home office–based role with significant travel required to engage customers, partners, and regional sales teams. Position: Senior Director of Sales, Electronics. Leads the C&I Electronics Sales team and is responsible for driving sustainable growth across Acuity’s electronics portfolio—including lighting controls, components, software, and services. The role provides strategic direction, sales leadership, and cross-functional alignment to enable the team to expand market share and strengthen channel preference for Acuity’s electronics solutions. Base pay range: $154,700.00/yr - $278,400.00/yr. This range placement depends on experience and geographic location. Key Responsibilities (Essential Functions) Lead and manage a team of Sales Directors & Managers to achieve growth targets for Acuity’s electronics portfolio, including nLight and SensorSwitch controls, Pathway solutions, eldoLED drivers, IOTA emergency solutions, and embedded technologies. Set annual sales goals, monitor performance, and hold the team accountable to execution and results. Develop and implement strategic sales initiatives in collaboration with channel leadership, agents, and vertical market leaders. Adjust sales strategies based on market intelligence, competitive analysis, and performance data to drive revenue and margin growth. Foster a team culture of ownership, collaboration, and continuous improvement. Manage the team’s operational expense budget. Provide senior-level technical guidance to the C&I Electronics Sales team to enhance their ability to position solutions and win complex opportunities. Support market development by identifying opportunities within high-potential verticals and aligning activities accordingly. Consolidate and elevate market insights to inform product development and influence the innovation roadmap. Monitor national market trends and competitor activities, sharing insights with leadership and cross-functional teams to refine commercial strategy. Oversee the development and delivery of training programs that strengthen the technical selling capabilities of the internal sales team and agency partners. Ensure alignment of CEU presentations, technical training, and partner education with strategic sales priorities. Mentor and coach Sales Managers on solution selling, territory management, and relationship development. Partner with Marketing and Product Management to equip the team with tools, content, and programs that increase effectiveness and mindshare across the channel. Serve as the senior liaison between the C&I Electronics Sales team and Product Management, Marketing, and Customer Experience. Collaborate with product marketing to align go-to-market messaging, launch plans, and partner enablement programs. Share best practices and field insights across regions to improve efficiency and outcomes. Lead the annual planning process for the C&I Electronics Sales team, including forecasting accuracy, budgeting, and resource allocation. Define and monitor key performance metrics for Sales Managers, using analytics to drive accountability and continuous improvement. Leverage data to prioritize market investments and measure the ROI of strategic initiatives. Skills & Qualifications Bachelor’s degree in business administration, marketing or related field (or equivalent experience). 5-7 years of sales leadership experience in lighting controls, components, or electronics, with a proven record of managing high-performing teams. Demonstrated success in developing and executing strategic sales plans across multi-channel distribution networks. Strong technical aptitude and ability to translate product capabilities into customer value propositions. Excellent communication and presentation skills, with the ability to influence at all levels of an organization. Experience engaging across the full construction and sales channel—including designers, engineers, contractors, and distributors. Travel Domestic and international travel: 51-75% of the time. Benefits & Additional Details Acuity offers generous benefits including health care, dental coverage, vision plans, 401(k) benefits, and commissions/incentive compensation depending on the role. For a list of our benefits, please refer to the company information page. EEO Statement We value diversity and are an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, protected veteran status, or genetic information. Job Function Business Development Industries Appliances, Electrical, and Electronics Manufacturing #J-18808-Ljbffr

Created: 2025-09-17

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