Senior Product Marketing Manager, Providers New York, ...

Senior Product Marketing Manager, ProvidersHeadway’s mission is a big one – to build a new mental health care system everyone can access. We’ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.1 in 4 people in the US have a treatable mental health condition, but the majority of providers don’t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.Headway was founded in 2019. Since then, we’ve grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We’re a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.About the Team & RoleAs a Senior Product Marketer on our Provider team, you'll play an integral role in accelerating growth of our provider products. Reporting directly into Headway’s Senior Manager, Product Marketing, you’ll be responsible for supporting product marketing for our providers, all in support of building a world-class GTM engine. You will be a key voice of the customer internally and work cross-functionally to drive marketing campaigns, new product releases, and enable our growth team to market and sell our provider product.You WillBecome an expert on a subset of our provider product – develop a deep understanding of the market, our competitive landscape, and our customersLead and support product launches, working closely with cross-functional partners (product management, marketing, comms, design, enablement, clinical, sales, CX, ops)Drive and support provider positioning and messaging (including personas) to elevate the quality of our growth motionsYou have 5+ years of product marketing experience, preferably in health tech with SMB focusYou’re empathetic and relationship-obsessed – both with internal collaborators and customersYou have strong track record of driving quantifiable resultsYou seek an environment that fosters individual growth through open-feedback and a high-autonomyYou thrive in the unknown, and seek out opportunities to dive into unfamiliar challenges, roll up your sleeves, learn new skills, and drive towards solutionsYou are motivated by the opportunity to make an impact on one of our generation’s defining problems, accessible mental healthcareThe expected base pay range for this position is $163,200 - $192,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for performance-based variable compensation and an equity grant, depending on the position and level.We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.Benefits offered include:Equity compensationMedical, Dental, and Vision coverageHSA / FSA401KWork-from-Home StipendTherapy Reimbursement16-week parental leave for eligible employeesCarrot Fertility annual reimbursement and membership13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31stFlexible PTOEmployee Assistance Program (EAP)Training and professional development#LI-ES1We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem – across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview.Headway employees work remotely across the US, with the option to work from offices in New York City, San Francisco and Seattle. Headway participates in E-Verify. To learn more, clickhere.Create a Job AlertInterested in building your career at Headway? Get future opportunities sent straight to your email.Apply for this job*indicates a required fieldFirst Name *Last Name *Email *PhoneResume/CVEnter manuallyAccepted file types: pdf, doc, docx, txt, rtfEnter manuallyAccepted file types: pdf, doc, docx, txt, rtfLinkedIn ProfileAre you authorized to work in the United States for any employer? * Select...Will you now or in the future require visa sponsorship? * Select...Please select your working location. * 1-3 sentences, please tell us what brought you here and why you're interested in a role at Headway.I understand and agree that Headway may contact additional references beyond the references you provide to validate your previous employment. * Select...What is your Legal First Name? *What is your Legal Last Name? *What is your Preferred First Name? *What is your Preferred Last Name? *Headway Custom Demographic QuestionsWe believe that to build the best startup team, we must build a diverse, equitable and inclusive team. We encourage people from all backgrounds to apply to all roles, and we proactively work to design hiring processes that mitigates bias. To help us track the parity in our candidate pipelines and efficacy of our recruiting efforts, please consider answering the following demographic questions.While completion of this survey is required, you will have the option to select “I don't wish to answer” for all questions. Your responses will be used (in aggregate only) to help us identify areas of improvement in our process.Your responses will not be linked to your specific application and will not in any way be used in the hiring decision. #J-18808-Ljbffr

Created: 2025-09-17