Vice President of Event Strategy and Member Engagement

This position islocated in our Chicago, IL office only.Position Summary:Drive transformational member experiences as the strategic leader of NAR's comprehensive event portfolio. This executive role orchestrates both virtual and in-person experiences that elevate stakeholder engagement, strengthen member value, and advance organizational objectives through innovative, data-driven event strategies.Key Responsibilities:Strategic Leadership & VisionEvent Portfolio Strategy: Develop and execute a comprehensive multi-year strategic roadmap for all stakeholder events, aligning with NAR's business objectives and member lifecycle goalsInnovation Leadership: Pioneer emerging event technologies and experiential formats to differentiate NAR's member experience and maintain competitive advantageFinancial Stewardship: Own P&L responsibility for event portfolio, optimizing ROI while delivering exceptional member value and driving revenue growth and profitabilityStakeholder Alignment: Collaborate with C-suite executives and department heads to ensure event strategies support broader organizational initiativesEvent Excellence & ExecutionFull-Cycle Event Management: Direct comprehensive event lifecycle from conceptualization through post-event analysis, ensuring flawless execution across all touchpointsHybrid Experience Design: Architect seamless integration between virtual and in-person components, maximizing accessibility and engagement across diverse member preferencesVendor Ecosystem Management: Cultivate strategic partnerships with premium vendors and service providers, negotiating favorable terms while maintaining quality standardsPerformance Optimization: Implement robust analytics frameworks to measure success metrics, member satisfaction, and business impact, driving continuous improvementTeam Leadership & DevelopmentHigh-Performance Team Building: Recruit, develop, and retain top-tier event professionals across multiple locations, fostering a culture of excellence and innovationCross-Functional Partnership: Lead matrix relationships with marketing, communications, technology, and operations teams to ensure cohesive event experiencesMentorship & Growth: Provide strategic guidance and professional development opportunities to team members, building future event leadersChange Management: Guide organizational transformation initiatives related to event modernization and digital engagement strategiesMember Experience & EngagementMember-Centric Design: Leverage member insights and behavioral data to create personalized, relevant experiences that drive participation and satisfactionCommunity Building: Design networking and enrichment opportunities that strengthen member connections and advance professional developmentAccessibility & Inclusion: Ensure all events are accessible and inclusive, accommodating diverse member needs and preferencesLifetime Value Enhancement: Create experiences that strengthen member retention, engagement, and advocacyRequired Qualifications:Leadership ExperienceExecutive Leadership: 10+ years of progressive leadership experience in event management, with 5+ years at senior executive levelTeam Management: Proven track record building and scaling high-performing teams across multiple geographic locationsStrategic Planning: Demonstrated success developing and executing multi-million-dollar event strategies for large-scale companiesTechnical ExpertiseEvent Technology Mastery: Deep expertise in virtual event platforms, hybrid experience design, and emerging event technologiesDigital Transformation: Experience leading digital innovation initiatives and technology adoption in event environmentsData Analytics: Proficiency in event analytics, performance measurement, and data-driven decision makingProject Management: Advanced project management capabilities with experience managing complex, multi-stakeholder initiativesIndustry KnowledgeAssociation Experience: Preferred experience in association management, membership organizations, or related sectorsCorporate Events: Extensive background in large-scale corporate event management, including conferences, trade shows, and executive programs requiredRegulatory Awareness: Understanding of industry compliance requirements and risk management protocolsPreferred Qualifications:Advanced Education: MBA or relevant work experience preferredProfessional Certifications: CMP (Certified Meeting Professional), CEM (Certified in Exhibition Management), or similar industry credentialsIndustry Recognition: Recipient of industry awards or recognition for event excellence and innovationGlobal Experience: International event management experience with multi-cultural stakeholder groupsExceptional Negotiator: Proven track record contracting exceptional agreements with vendor/partnersSuccess Metrics:Member engagement and satisfaction scoresEvent attendance growth and retention ratesPortfolio financial performance and ROITeam performance and retentionInnovation adoption and member feedbackStrategic objective achievementWorking Environment: Travel Requirements: 25-30% travel for event oversight and stakeholder meetingsSchedule Flexibility: Evening and weekend work required during major eventsRemote Work: Hybrid work environment with flexibility for remote work when not travelingCollaborative Culture: Matrix organization requiring strong cross-functional partnership skillsThis role offers an exceptional opportunity to shape the future of member engagement at NAR while leading a dynamic team in an innovative, fast-paced environment. The successful candidate will be a visionary leader who combines strategic thinking with operational excellence to deliver transformational member pensation: $225,000-$250,000. NAR provides comprehensive benefits including health/dental/vision anizational Overview:The National Association of REALTORS (NAR) is a team of professionals dedicated to providing world-class service to over 1.5 million REALTORS working in the United States and around the world. The real estate industry is fast-paced and fast-changing--each year, our members participate in the sale, lease, and management of real estate. As in every industry, our members’ value proposition is constantly being challenged by innovation.It is our mission to empower REALTORS as they preserve, protect and advance the right to real property for all. We cannot do that without the ideas, passion, and commitment from our talented employees. As our greatest assets, employees are offered their pick of competitive benefits/perks and flexible work options. Our most successful employees are committed to our Core Values, which are:Putting members firstLeading changeAdvancing diversity and inclusionGiving respectCollaboratingCommunicating #J-18808-Ljbffr

Created: 2025-09-21