Marketing Manager, Client Engagement - San Francisco
Sidley Austin LLP - San Francisco, CA
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SummaryThe Marketing Manager, Client Engagement is a key team member within the Marketing department. The Manager serves as the go-to marketing resource for the office/region. They work directly with office/regional leaders to develop and execute client engagement strategies and manage a range of targeted marketing activities that align with client needs and support the business objectives of the office/region.The Manager takes an active role in learning about the service offering, lawyers, and clients of the office/region. They oversee signature programs and initiatives aimed at strengthening the profile of the Firm in the market and creating opportunities for Sidley lawyers to network and build relationships with key contacts.The Manager may have direct supervisory responsibility for Specialist, Coordinator, and/or Assistant level professionals and is responsible for fostering a collaborative, high-performing team. Additionally, they are expected to lead by example, mentor junior members of the team, and embody the highest standards of service delivery. The role requires the development of strong and effective working relationships within the Marketing Department, as well as with other professional business functions, and lawyers, across the Firm’s global platform.Duties and ResponsibilitiesMarketing, Client Engagement, and Profile-raising ActivitiesLeverages market awareness and industry best practices to recommend and facilitate innovative marketing solutions; this includes refining existing programs and establishing new initiatives as needs are identifiedPlans and manages Sidley-sponsored programs for clients and prospective clients; oversees all event logistics, including invitations, mailing lists, handout materials, site management, speakers, visual presentations, and follow-upHelps office leaders prepare and manage marketing budget(s) for the office/region, including evaluating the ROI of initiatives to recommend and plan future effortsLeads implementation and maintenance of the Firm’s CRM system in the office/region and leverages the system to connect lawyers, clients, and other contactsLeads preparation of submissions for office/regional rankings, awards, surveys, and other recognitions for the office and local lawyers and practices, coordinating with global practice liaisonsWorks with office/regional lawyers and global practice liaisons on the creation, editing, and maintenance of external communications and marketing materials, including lawyer biographies, Sidley Updates, advertisements, invitations, website pages, and social media contentCoordinates with the Market Intelligence team to conduct market research to aid in office/regional business development and marketing initiativesWorks with the Communications and PR team to identify thought leadership topics and Sidley lawyers to engage in media commentary, article publication, podcasts, etc.Recommends and facilitates the involvement of Firm lawyers in professional organizations that will enhance the visibility of the lawyers and the Firm in the local marketOnboards and integrates lateral lawyer arrivals to the office/region, working closely with the relevant global practice/industry liaison(s)Attends and contributes to office and departmental leadership meetingsEmployee ManagementParticipates in hiring, managing, and developing business professionals; oversees daily operations and monitors team work product; manages professional development of team, including establishing goals and providing coaching and training; prepares annual performance appraisals and provides timely feedback on performanceDelegates work efficiently and effectively to other team membersCollaborates with other leaders and business professionals within and outside the Marketing department on projects that cross practices, regions, and/or functionsSalaries vary by location and are based on numerous factors, including, but not limited to, the relevant market, skills, experience, and education of the selected candidate. If an estimated salary range for this role is available, it will be provided in our Target Salary Range section. Our compensation package also includes bonus eligibility and a comprehensive benefits program. Benefits information can be found at /Benefits.Target Salary Range$165,000 - $200,000 if located in CaliforniaQualificationsTo perform this job successfully, an individual must be able to perform the Duties and Responsibilities (Duties) above satisfactorily and meet the requirements below. The requirements listed below are representative of the minimum knowledge, skill, and/or ability required. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions of the job. If you need such an accommodation, please email (current employees should contact Human Resources).Education and/or Experience:Required:A minimum of eight (8) years of professional marketing, business development, or other relevant experienceA Bachelor/'s degree from an accredited college or university, preferably in marketing, communication, or related fieldExcellent writing, proofreading, and critical thinking skillsDemonstrated proficiency in Microsoft Office and OutlookPreferred:Marketing, business development, event planning, and/or other relevant experience in a law firm or other professional services organizationUnderstanding of the local/regional market for legal services and competitive landscapeSupervisory, managerial, and/or project management experienceAdvanced degree in a related area, such as marketing, law, business, or communications (M.B.A. or J.D. a considerable plus)Working knowledge of customer relationship, pipeline, and experience management databases such as InterAction, Salesforce, and/or FoundationFamiliarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publicationsOther Skills and Abilities:The following will also be required of the successful candidate:Strong organizational skillsStrong attention to detailGood judgmentStrong interpersonal communication skillsStrong analytical and problem solving skillsAble to work harmoniously and effectively with othersAble to preserve confidentiality and exercise discretionAble to work under pressureAble to manage multiple projects with competing deadlines and prioritiesSidley Austin LLP is an Equal Opportunity Employer. #J-18808-Ljbffr
Created: 2025-09-21