Senior Product Marketing Manager

OverviewAll Jobs > Senior Product Marketing ManagerPrivate capital is at a turning point. Institutional LPs are demanding transparency, speed, and confidence like never before. Firms that can’t deliver are being left behind.Altvia sits at the center of this shift. With our fully integrated platform—CRM, LP portal, data room, and AI assistant—we’re redefining how firms raise, deploy, and manage capital. Hundreds of world-class clients already trust us, but the market opportunity ahead is massive.As Senior Product Marketing Manager, you’ll play a defining role in how Altvia tells its story and captures this moment. You’ll help set the narrative for an industry in transition, influence the roadmap of a category leader, and shape how private capital’s most influential firms build lasting LP relationships.About the RoleWe’re seeking a Senior Product Marketing Manager to own the go-to-market strategy for the Altvia Platform. This high-impact role sits at the intersection of Product, Marketing, Sales, and Customer Success—driving awareness, adoption, and revenue.You’re a strategic storyteller who thrives on turning innovation into impact. You see patterns others miss, connect product breakthroughs to customer wins, and anticipate market shifts. In the fast-moving world of private capital, you’ll lead with clarity, creativity, and conviction.What You’ll DoDefine and execute GTM strategy for the Altvia, shaping positioning, narratives, launch plans, and growth initiativesLead product launches end to end, ensuring internal readiness and high-impact external executionPartner with your Marketing team partners, Sales, and Customer Success to develop integrated campaigns that build awareness, drive pipeline, and support customer expansionCollaborate with Customer Success and Support to ensure customer feedback is integrated into GTM strategyPlay a leadership role in raising the GTM bar, contributing frameworks, best practices, and a culture of excellenceCraft differentiated, value-based messaging that speaks to every stakeholder in private capital, from managing partners and CFOs to investor relations teams and deal professionalsTranslate complex capabilities into clear business outcomes, showing how Altvia powers stronger LP relationships, sharper market visibility, and fundraising confidenceDefine and defend Altvia’s competitive position, sharpening our narrative against alternatives and ensuring we stand out as the partner that makes excellence effortless in private capitalAct as the voice of the customer, synthesizing insights from customer feedback, market signals, and usage data to inform positioning and product roadmapConduct market and competitive research to identify opportunities for differentiation and innovationSupport customer advocacy through compelling case studies, proof points, and success storiesPartner closely with Product and Engineering to influence roadmap priorities and shape product development with market insightsDevelop enablement content and programs that improve field confidence, messaging consistency, and win ratesDeliver training and tools that help Sales, CS, and Channel teams effectively position and sell the Altvia platformCollaborate with partners to accelerate indirect channel growthApply your eye for design and information hierarchy to the creation of one pagers, competitive battlecards, demo decks and other sales support materialsRequirements8-10 years of B2B SaaS product marketing experience, ideally within data-driven platforms serving private capital markets, financial services, capital markets, or related industriesProven ability to bring products to market, improve win rates, and drive adoption in fast-paced, competitive environmentsExceptional storytelling and communication skills, with the ability to craft compelling, data-driven narratives for diverse audiencesStrong cross-functional collaboration experience across Product, Sales, Marketing, and Customer SuccessAnalytical mindset with the ability to derive insights from data and use them to inform strategyExperience building sales enablement materials and influencing GTM success across both direct and indirect channelsDemonstrated experience being the voice of the product and company on demos videos, webinars, panels, etc.Self-starter with a high ownership mentality and a bias toward actionProficiency with Hubspot, Salesforce, Canva, User Evidence (or similar), generative AI tools, project management tools like Notion, and Google Suite #J-18808-Ljbffr

Created: 2025-09-21