Marketing Associate

About Us: DrBalcony is a leading player in the balcony industry, specializing in inspections, the design, manufacturing, and installation of high-quality balcony solutions. With a commitment to innovation and excellence, we aim to create outdoor living spaces that enhance the quality of life for our clients. As we continue to grow, we are looking for a dynamic and experienced Marketing Manager to join our team.Job Description:Position Overview: We are seeking a skilled and motivated Marketing Manager to oversee the marketing and technical aspects of our business within the balcony industry. This role combines marketing strategy with technical expertise, ensuring that our products and services are effectively promoted while staying up-to-date with industry trends and technological advancements.RequirementsKey Responsibilities:Technical Expertise:Stay informed about industry-related technical advancements, materials, and construction techniquesCollaborate with the product development team to understand the technical aspects of our balcony solutions and provide input on product improvementsTrain the marketing team on technical aspects to effectively communicate product features and benefits to customersMarketing Strategy:Develop and execute comprehensive marketing strategies to promote our balcony products and servicesAnalyze market trends, customer preferences, and competition to inform marketing decisionsCreate and manage marketing campaigns, content, and collateral to drive brand awareness and lead generationDigital Presence:Manage the company's online presence, including the website and social media profilesOptimize website content and user experience to attract and engage customersUtilize digital marketing tools to enhance online visibility and customer engagementTeam Leadership:Lead and mentor a team of marketing professionals, including copywriters, graphic designers, and digital marketersEnsure team members are aligned with company goals and execute marketing plans effectivelyTechnical Support:Provide technical support to the sales team and clients, addressing inquiries and clarifying technical details about our balcony productsCollaborate with the customer service team to resolve technical issues and ensure customer satisfactionMeasurement and Analysis:Monitor and analyze marketing campaign performance using data and analytics toolsMake data-driven decisions to refine marketing strategies for better resultsQualifications:Bachelor's degree in Marketing, Engineering, or a related field. A Master's degree is a plusProven experience in marketing and technical roles within the construction or balcony industryStrong understanding of construction materials, techniques, and relevant regulationsProficiency in digital marketing, SEO, and content management systemsExceptional leadership and team management skillsAnalytical mindset with the ability to interpret data and make informed decisionsExcellent communication skills, both written and verbalCreative problem-solving abilities and a proactive approachMust have demonstrated Google Ads & campaign experienceBenefits:Competitive salary and bonus structure - Starting Range: $75,000 to $100,000 per yrHealth, dental, vision and life insuranceProfessional development opportunitiesCollaborative and supportive work environmentOpportunity to contribute to the growth of a leading company in the balcony industryIf you're a marketing professional with a strong technical background and a passion for promoting innovative balcony solutions, we encourage you to apply for the Marketing Manager position at DrBalcony. Join our team and help us create exceptional outdoor living spaces for our valued clients.DrBalcony is an equal opportunity employer and encourages all qualified applicants to apply.Job Type: Full-time #J-18808-Ljbffr

Created: 2025-09-21