Product Marketing Director
Hire Profile, Inc. - Atlanta, GA
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Direct message the job poster from Hire Profile, Inc.OverviewThe Product Marketing Director will lead the product marketing function and manage a team of Product Marketing Managers. This role is responsible for developing product positioning, messaging, and go-to-market strategies to drive awareness and sales growth. The Director will oversee cross-functional campaigns, annual planning, and budget management while serving as a key partner to Product Management and Sales.Position SummaryThe Product Marketing Director will lead the product marketing function and manage a team of Product Marketing Managers. This role is responsible for developing product positioning, messaging, and go-to-market strategies to drive awareness and sales growth. The Director will oversee cross-functional campaigns, annual planning, and budget management while serving as a key partner to Product Management and Sales.ResponsibilitiesLead and mentor a team of Product Marketing ManagersDevelop go-to-market strategies for product launchesPartner with Product Management and Sales on positioning and messagingOversee annual planning, budgets, and marketing programsCreate sales enablement tools and competitive analysisDirect cross-functional campaigns across digital and integrated channelsQualifications7–10 years of product marketing experience, including 5+ years managing teamsB2B marketing background; manufacturing, distribution, or technology preferredStrong track record in digital marketing with measurable outcomesBachelor’s degree in Marketing, Business, or CommunicationsFamiliarity with project management and marketing automation tools a plusWhat they offerThe company provides competitive compensation, comprehensive benefits, and opportunities for long-term career growth. This is a high-visibility leadership role with the opportunity to shape product marketing strategy for an established global brand. #J-18808-Ljbffr
Created: 2025-09-21