Marketing Mix Modeling Analyst (Plano)

Marketing Mix Modeling AnalystLocation: Plano, TX 75024 (Hybrid Schedule)Duration: 3+ months (Contract, Full-Time 40 hours/week)Submissions not open to C2C or 3rd partiesWere seeking a Marketing Mix Modeling Analyst with deep media strategy experience and a talent for translating complex data into clear, actionable insights. This full-time contract role follows a hybrid schedule, with on-site work in Plano, TX. The ideal candidate will be a confident communicator who thrives in cross-functional environments and can effectively engage senior stakeholders.Key Responsibilities:Interpret vendor-led MMM outputs and translate findings into actionable business insightsLead scenario planning and support budgeting conversationsCollaborate cross-functionally with strategy, media, sponsorships, and events teamsBuild and manage dashboards using BI tools (e.g., Tableau, Power BI)Present insights clearly to senior stakeholders to guide marketing decisionsTop 3 Must-Haves:Proven experience in media strategy and marketing mix modelingExceptional communication and stakeholder management skillsAbility to translate complex data into digestible, business-relevant insightsPreferred Experience:Background in marketing analytics or media planningFamiliarity with vendor-led MMM methodologiesExperience supporting budgeting and forecasting processesSkills & Tools:Proficiency in BI tools like Tableau and Power BIStrong storytelling and presentation skillsComfort working in fast-paced, cross-functional environmentsExperience with project management tools (e.g., Basecamp or similar)Your ability to connect data with strategy will be key in driving smarter marketing decisions. If you're a strategic thinker with a passion for analytics and communication, wed love to hear from you!Submissions not open to C2C or 3rd parties

Created: 2025-09-24