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General Manager, Boston (Boston)

Veronica Beard - Boston, MA

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Job Description

The General Manager is responsible for maximizing sales, providing an exceptional shopping experience for the customer, and managing the stores visual and operational standards, including the stores shrink %, wage cost and Clienteling. The General Manager is responsible for staffing, training and developing high performance teams.Responsibilities:SALES LEADERSHIP:Creates an outstanding sales and Customer Service environmentStrives for sales excellence and resultsSets and evaluates weekly, monthly and seasonal goals for staffWorks with customers and models excellent customer service and Clienteling skillsMaximizes sales through strong floor supervision skillsAssesses store morale, monitors and praises positive associate performance, and resolves and documents performance issues promptlyDevelops Sales Associates to be experts in the selling steps and client building through utilizing the Sales Training Programs and the Client BooksSTAFFING AND ASSOCIATE DEVELOPMENT:Networks in industry to recruit and hire high quality management and sales-oriented associatesFills all levels of open positions within the store in an urgent and timely mannerEnsures adequate staff is available to meet business needs schedules accordinglyFollows company criteria properly hiring, reviewing, coaching and promoting Sales Associates and Assistant ManagersAdministers company personnel programs including appropriate performance reviews, compensation and employment recordsEnsure personnel are trained on product knowledge, selling skills and customer service to support the brand experienceDocuments employee performance in a timely mannerCreates enthusiasm and excitement within store to motivate high performance teamsOPERATIONAL EXCELLENCE:Protects store payroll by managing wage costs, salaries, and allowable hoursControls companys assets, i.e. key control, loss prevention measures, inventory paperwork and company standards of conductStrives for 100% accuracy and compliance in cash, inventory, fixtures and propertySTORE STANDARDS:Execute floor-set and promotional directives; implements visual merchandisingSupervises the overall cleanliness and organization of the sales floor and backroomEnsures store appearance and atmosphere supports and reinforces the brand imageUnderstands, supports and complies with all company policies and proceduresMERCHANDISING/VISUAL:Ensure execution of effective merchandising strategies and directivesEnsure the selling floor is neat, clean, organized and reflects the correct visual image at all timesEnsure presentation of all displays, fixtures and all visual areas are reflective of current visual directionIdentify and communicate product concerns in a timely mannerCommunicate inventory needs to support the business goalsFASHION/STYLING:Represents the fashion and style of Veronica BeardKnowledge of current fashion trends and stylesAppreciation and demonstration of an overall finished fashion lookEnsure staff is following Veronica Beard fashion fortable with being on camera for social media purposes (both stills and video)Able to fluidly discuss product and fashion on cameraRequirements:Ideal candidate must possess 3-5 years in the luxury business, strong team leadership, excellent customer service, interpersonal and communication skills required, energetic, outgoing, driven individual with an eye for women's fashion and passion to succeed. Strong visual background, sound organization and operational skillsMinimum of 2 years retail Store Management position/experience in womens apparel (or related field)Ability to work flexible schedule including nights and weekendsStrong verbal and communication skillsStrong observation skills identifying and assessing customer and employee behavior, reactions, and floor awarenessAbility to retain and utilize data, i.e. names, merchandise, information, policies and proceduresAbility to create a quality working environment that will encourage others to develop and excelFoster a work climate that inspires mutual trust, respect, professionalism and teamwork to achieve goalsAt Veronica Beard, we are committed to creating and maintaining a workplace where every single employee can thrive and feel valued. As a company, we firmly believe that there is strength in diversity. We seek to recruit talent from a variety of perspectives and backgrounds and are actively seeking candidates with a dedication to advancing equity, inclusion, and racial and social justice in their work.Veronica Beard is committed to an environment of mutual respect and is an EEO/Affirmative Action Employer. No employee or applicant is discriminated against because of race, color, sex (including pregnancy), age, national origin, religion, sexual orientation, gender identity, gender expression, parental status, status as a veteran, and basis of disability or any other federal, state or local protected class.

Created: 2025-09-24

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