Senior Manager, Genesis Data Analysis & Strategy - (...

OverviewSenior Manager, Genesis Data Analysis & Strategy - (SUVs) role at Hyundai Motor Company. The Senior Manager maintains real-time knowledge of sales performance at a national/regional/market level, inventory levels/mix, product/pricing/incentive competitiveness, marketing effectiveness, region/dealer engagement levels, competitor activity, and segment dynamics.The department’s key mission is to achieve revenue and share objectives and provide strategic direction on go-to-market strategies that optimize sales and profitability for assigned vehicle(s). Responsible as the lead Sales and Marketing stakeholder for product portfolio management and new product launch coordination.What You Will DoProvide strategic input to ensure assigned vehicle(s) meet Sales and Marketing channel marketplace needs.Participate in the development of vehicle positioning strategies and Key Selling Points (KSPs) for all-new, major change, and facelift vehicles.Collaborate to ensure product concept, positioning, and KSPs are clearly communicated and consistent throughout all company-owned and 3rd party websites/channels.Collaborate to optimize competitiveness and support incentives planning meetings.Analyze and validate the financial impact of recommendations.Partner with Distribution to ensure optimized trim mix and pipeline.Operate closely with field leadership to collaborate, manage, and optimize media messaging, incentives and provide strategic/tactical inputs to drive the monthly go-to-market plan.Identify key product, marketing, and sales programs required to achieve objectives.Proactively analyze performance of assigned vehicle(s) to develop actionable recommendations to optimize performance across listed levers, and present to executive management at regular governance meetings.What You Will Bring To The RoleBachelor’s degree required.Master’s degree is a plus.Eight or more years of professional experience at a manufacturer/distributor of consumer products with direct product responsibilities (planning, pricing, marketing, incentives, distribution, and/or sales).Automotive industry experience preferred.Extensive data analysis experience and data visualization expertise required.Supervisory experience is preferred.Ability to develop a compelling point of view, and persuasively make a case for change leading to action.Experience with PIN, Maritz, GfK, IHS/Polk, Strategic Vision, Ace Metrix, Tableau, etc. studies/tools a plus.What Hyundai Can Offer YouCompensation Range: $107,800 - $154,000 annual base salaryMonthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)Holiday Pay - the company shuts down with pay between Christmas and New Years.Vacation and sick time offHealthcare insurance (medical, dental, and vision)401(K) company matchAdditional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contributionBasic life insurance, short- and long-term disabilityMental health, wellbeing, and employee assistance programHealth advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)What Happens NextExpress your interest by submitting an application. Our recruiting team will review your application to see if you meet the basic and preferred qualifications listed on the job description. For more information on our hiring process please visit our How We Hire page.Other DetailsPhysical requirements: Normal office duties.Travel requirements: Occasional travel.Our Company adheres to the equal employment opportunity guidelines set forth by federal, state and local laws. The information requested on this form is sought in good faith and will not be used to discriminate against the applicant based on race, religion or creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic characteristics, marital status, sex or gender (which includes pregnancy, childbirth, or related circumstances), gender identity, gender expression, age, citizenship, sexual orientation, family care or medical leave status, military and veteran status, political affiliation, or any other characteristic protected by federal, state and local laws. #J-18808-Ljbffr

Created: 2025-09-25