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Vice President, Growth, Product Marketing & Enablement

Evolent - Washington, DC

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Job Description

OverviewYour Future Evolves HereEvolent partners with health plans and providers to achieve better outcomes for people with most complex and costly health conditions. Working across specialties and primary care, we seek to connect the pieces of fragmented health care system and ensure people get the same level of care and compassion we would want for our loved ones.Evolent employees enjoy work/life balance, the flexibility to suit their work to their lives, and autonomy they need to get things done. We believe that people do their best work when they're supported to live their best lives, and when they feel welcome to bring their whole selves to work. That's one reason why diversity and inclusion are core to our business.Join Evolent for the mission. Stay for the culture.What You’ll Be DoingRole Overview: The VP, Product Marketing & Enablement will lead strategic infrastructure to support the growth organization in driving revenue for Evolent.Product MarketingDevelop best-in-class collateral, tools, and product marketing materials to drive differentiation and advance at each stage in the sales journeyCollaborate with internal teams to align growth capabilities with needsMonitor industry trends and competitive landscape to refine messaging and product enhancementsEnablementIdentify and implement improvements to sales processes and toolsOversee the management and optimization of Salesforce CRM to drive forecasting and trend reporting insightsBuild and maintain database and processes to respond to RFI/RFPsShepard pursuits through internal processesAbout the RoleThe Vice President, Product Marketing & Enablement will report to the Chief Strategy and Growth Officer. This individual will be responsible for helping to design and build infrastructure to support Evolent’s growth path, including new partnerships and cross-selling. This person must exude an energetic, strong executive presence and have a mission driven mentality to succeed in this role.What you’ll be doingResponsible for building scaled infrastructure to support new logo sales and current partnership expansions at national and regional payers, with accountability to Evolent leadership for top-line bookingsDemonstrate the ability to organize a sales enablement portfolio, including product marketing collateral, tools, training materials, and processes to ensure the in-market team is differentiated through content knowledge and proficiencyOptimize infrastructure and collateral to support the end-to-end customer acquisition process, from pitch to opportunity sizing, pricing, diligence, partner development, and contractingRefine product messaging and positioning to ensure strong product-market fit alignment; channel customer feedback, buying behavior, and market trends to systematically inform marketing, product, and operational counterparts across the companyDrive customer and market segmentation insights through research and analysis; develop strategies to tailor messaging and product capabilities to increase value and differentiationTrain the in-market team on messaging and competitive intelligenceCollaborate with internal teams, including other Growth leaders, product development, and operations, to understand the core business, industry trends, competitive landscape and customer needsOversee the optimization of Salesforce to drive KPI insights, trend analysis, and forecastingEnsure tight discipline in responding to RFI/RFPs in a consistently differentiated mannerProvide leadership and mentorship to the Growth Enablement and Operations team, fostering a high-performance cultureDesired Skill SetAdvanced degree (e.g., MBA) or equivalent relevant experience10+ years of experience in product marketing and related sales operations functions, preferably in healthcare payer/provider services companiesProven track record of accomplishment on development and execution of marketing strategiesExcellent communication and interpersonal skills, adept at navigating senior-level stakeholder discussionsExperience building and developing team membersKnowledge of the managed care and oncology market trends (both payers and risk-bearing organizations)Passion for healthcare and subscribed to the vision of value-based careStrong familiarity with risk-based contractingThrives in an entrepreneurial, fast-paced environment with a collaborative and innovation-driven cultureTravel Requirements: Willing to travel twice a month for meetings, site visits, and partnership engagementsCompliance and Equal Opportunity To comply with HIPAA security standards (45 C.F.R. sec. 164.308 (a) (3)), identity verification may be required as part of the application process. This is collected for compliance and security purposes and only reviewed if an applicant advances to the final interview state. Reasonable accommodations are available upon request.Technical Requirements: We require that all employees have the following technical capability at their home: High speed internet over 10 Mbps and, specifically for all call center employees, the ability to plug in directly to the home internet router. These at-home technical requirements are subject to change with any scheduled re-opening of our office locations.Evolent is an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status. If you need reasonable accommodation to access the information provided on this website, please contact for further assistance.The expected base salary/wage range for this position is $190,000-210,000. This position is also eligible for a bonus component that would be dependent on pre-defined performance factors. As part of our total compensation package, Evolent is proud to offer comprehensive benefits (including health insurance benefits) to qualifying employees. All compensation determinations are based on the skills and experience required for the position and commensurate with experience of selected individuals, which may vary above and below the stated amounts.Don/'t see the dream job you are looking for? Drop off your contact information and resume and we will reach out to you if we find the perfect fit! #J-18808-Ljbffr

Created: 2025-10-07

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