Programmatic Specialist

Programmatic Specialist About Co At Co, we're fueled by curiosity, guided by purpose, and committed to excellence. Our team thrives on creativity, collaboration, and a deep care for our clients, colleagues, and community. If you're looking for a place to grow, challenge yourself, and make an impact, we'd love to hear from you. This role is built for a detail-driven, data-minded marketer who loves digging into platforms, testing hypotheses, and improving performance. You'll work closely with strategy, analytics, and creative partners to bring smart, effective programmatic campaigns to life. Call-out: This posting is part of our proactive talent pipeline for a future Programmatic Specialist opening!!! What You'll Do Independently execute, manage, and optimize omnichannel programmatic campaigns, primarily within The Trade Desk. Partner with Media Strategy on audience forecasting, CPM estimates, targeting approaches, inventory availability, and channel recommendations. Own accurate campaign setup, trafficking, QA, and in-platform execution across all buys. Monitor daily pacing and proactively manage delivery to align with approved budgets. Identify over-delivery or under-delivery risks early and recommend solutions. Analyze performance data in partnership with Analytics; translate insights into clear optimization actions. Champion structured A/B testing across audiences, creative, formats, and tactics to continuously improve results. Collaborate with Creative teams to recommend the appropriate volume and types of assets by channel and tactic. Work cross-functionally with Media Strategy, Ad Ops, Analytics, Paid Social, and Creative to ensure alignment and campaign success. Stay current on programmatic trends, platform updates, privacy changes, new ad formats, and emerging best practices. Model and champion Co's Core Values: Fueled by Curiosity Find a Way Play Offense Do the Right Thing Give a Damn Enjoy the Ride What You Bring 4-6 years of hands-on experience managing programmatic campaigns in an agency environment. Deep working knowledge of The Trade Desk; experience with additional DSPs a plus. Strong understanding of audience strategy, bidding strategies, and performance optimization techniques. Familiarity with Google Ads Manager, Google Analytics 4, and Looker Studio. Working knowledge of conversion tracking and Google Tag Manager preferred. Exposure to YouTube, Performance Max, Demand Gen, and Google Display Network a plus. Proven ability to independently manage campaigns, prioritize workload, and drive performance improvements. Strong analytical skills, attention to detail, and comfort operating directly within platforms. Clear communicator who can translate performance data into actionable insights. A proactive, test-and-learn mindset with a desire to continuously improve results. Why Co 20 PTO days annually + 12 paid holidays Medical, dental, and vision plans (one fully covered by Co) 401(k) with profit-sharing Home office stipend + monthly cell and internet allowance Family & Medical Leave: After state program approval, Co covers the pay gap so employees receive 100% of their regular salary for the 12-week leave period Hybrid work model based in Seattle How to Apply Send your résumé and a short note on why you'd be a great fit for this Programmatic Specialist role. We can't wait to meet you. Equal Opportunity Employer Co is an Equal Opportunity Employer. We welcome applicants from all backgrounds and do not discriminate on the basis of race, color, religion, national origin, ancestry, gender, gender identity, gender expression, sexual orientation, age, disability, medical condition, genetic information, marital status, military or veteran status, or any other protected characteristic. Applicants needing accommodations at any point in the hiring process are encouraged to reach out.

Created: 2026-03-04