Senior Manager of Product Design

Senior Manager Of Product Design Flock is entering a new phase of scale. As our product footprint expands across web and mobile and our customer base broadens across public and private sectors, our tools support users with very different workflows, environments, and responsibilities. From office-based analysts to field-based professionals, customers rely on Flock to make fast, confident decisions. Meeting these diverse needs requires a cohesive, intuitive, and user-centered product experience. We're hiring a Senior Manager of Product Design to elevate usability, consistency, and design quality across our product suite while strengthening the partnership between Product, Engineering, and Design. This leader will bring clarity where complexity exists, champion user-centered thinking, and establish the practices that allow a high-performing design team to move quickly and thoughtfully. In this role, you will: Level up the quality of design in our product and the craft of our design team Shape a design vision grounded in customer insights and data, focusing on the product experiences where design can drive the greatest impact Mentor and empower a team of 9 designers as a hands-on player-coach who deeply understands users, workflows, and product details Strengthen alignment across Product and Engineering to solve meaningful problems for our customers Right-size design systems, processes, and rituals for hyper-growth, ensuring we balance speed with quality Ensure an understanding of the underlying models and primitives that enable great UX to be built on top Improve usability and consistency across web and mobile experiences If you're excited by the opportunity to shape the user experience of mission-driven, multi-modal software used in real-world operational environments, this role is for you. The Skillset What You Bring 8+ years of product design experience, with deep expertise designing across multiple platforms, especially web applications Proven leadership experience managing and developing product designers in a player-coach capacity, ideally in a high-growth environment Strong UX foundation and expertise across the core design disciplines: Defining core primitives, information architecture, interaction design, and user interface design, with the ability to evaluate and elevate the quality of each Strong design craft and product intuition, able to translate complex user needs into simple, effective solutions Exceptional cross-functional communication skills, with the ability to influence and align stakeholders at every level Comfort operating with ambiguity and driving clarity in fast-paced, high-growth settings Wired to build with time-to-value for the customer in mind. Experience designing for B2B SaaS products used across varied user contexts and technical comfort levels What You'll Lead Champion user-centered design across prototyping, journey mapping, system design, and interface design Build and evolve the design team's culture, principles, vision, and shared language Establish and maintain design processes and rituals that enable high-quality work at high velocity Strengthen relationships with Product, Engineering, and customer-facing teams to ensure we're solving the right problems and delivering intuitive, impactful experiences Lead a data-informed design practice partnering with Product Analytics and cross-functional teams to define, track, and interpret UX health indicators using insights to guide design decisions and measure impact Serve as a hands-on player-coach, engaging in discovery, testing, validation, and iterative loops with the Design team, as well as Product and Engineering Lead cross-functional initiatives that strengthen our experience quality, such as accessibility (WCAG), usability and interaction standards, and shared patterns across products. Feeling uneasy that you haven't ticked every box? That's okay research shows candidates from underrepresented backgrounds often hesitate to apply unless they meet every qualification. If this role excites you, we encourage you to apply. 90 Days At Flock The First 30 Days Build strong relationships with designers, product managers, engineering partners, and customer-facing teams Develop a deep understanding of Flock's product ecosystem, users, workflows, and the contexts in which our products are used Spend time listening to customers and users through shadowing support calls, ride-alongs with customer-facing teams, and observing real workflows to build firsthand empathy for how our products are used in practice Review design operations, rituals, and execution patterns to understand current velocity and quality. Begin an initial audit of critical product areas to identify the highest-ROI opportunities for design quality or consistency improvement Familiarize yourself with accessibility expectations and Flock's current WCAG posture The First 60 Days Provide coaching, feedback, and day-to-day support to designers to strengthen their craft and impact Collaborate with Product and Engineering to refine or right-size design workflows, rituals, and cross-functional touchpoints Work with Product Analytics and customer-facing teams to understand the current state of UX health indicators and begin establishing baseline metrics Conduct deeper engagements with users and customers participating in research sessions, customer conversations, and real-field usage observations to validate assumptions and better understand critical workflows Identify opportunities to improve accessibility across the product suite and partner cross-functionally on a practical plan to move WCAG compliance forward Deepen the initial product audit into a clear perspective on where design can improve usability, quality, or customer outcomes. Begin working with the team to make measured, incremental improvements in high-impact areas. Strengthen UX research and discovery practices, integrating user insights more deeply into product planning 90 Days & Beyond Deliver a prioritized set of recommendations for where design can drive improvements to velocity, quality, or practice maturity Establish ongoing tracking of UX health indicators and integrate them into team rituals and decision-making Own cross-functional initiatives that impact user experience (e.g., accessibility, UX standards) Continue supporting designers as a player-coach helping them elevate design quality, strengthen craft, and deliver thoughtful, user-centered product improvements Ensure customer insights remain central to design decisions by bringing user feedback, field observations, and UX metrics into roadmap conversations and design critiques Salary & Equity In this role, you'll receive a starting salary between $175,000 and $250,000 as well as Flock Safety Stock Options. Base salary is determined by job-related experience, education/training, as well as market indicators. Your recruiter will discuss this in-depth with you during our first chat. Location We're building the impossible, together. To drive innovation through in-person collaboration, we're prioritizing candidates in our key hubs: Atlanta, Austin, Boston, Chicago, Denver, Los Angeles, New York City, and San Francisco. While we value the energy of our hub communities, we embrace remote work and welcome applications from exceptional talent across the United States. The Perks Flexible PTO: We offer non-accrual PTO, plus 11 company holidays. Fully-paid health benefits plan for employees: including Medical, Dental, and Vision and an HSA match. Family Leave: All employees receive 12 weeks of 100% paid parental leave. Birthing parents are eligible for an additional 6-8 weeks of physical recovery time. Fertility & Family Benefits: We have partnered with Maven, a complete digital health benefit for starting and raising a family. Flock will provide a $50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses. Spring Health: Spring Health offers a variety of mental health benefits, including therapy, coaching, medication management, and digital tools, all tailored to each individual's needs. Caregiver Support: We have partnered with Cariloop to provide our employees with caregiver support. Carta Tax Advisor: Employees receive 1:1 sessions with Equity Tax Advisors who can address individual grants, model tax scenarios, and answer general questions.

Created: 2026-03-04