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Salesforce Marketing Cloud Developer

Cynet Systems - Coppell, TX

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Job Description

Job Description: Pay Range: $65hr - $70hr The Salesforce Marketing Cloud Developer will lead the design, implementation, and optimization of Salesforce Marketing Cloud solutions across multiple business units. This role combines hands-on technical development, platform governance, and team leadership to deliver scalable, secure, and high-performing marketing automation solutions. Responsibilities: Lead end-to-end implementation of Salesforce Marketing Cloud across multiple business units. Oversee platform governance, roadmap planning, adoption, and scalable architecture. Establish best practices for platform usage, security, compliance, and data retention. rchitect Salesforce Marketing Cloud solutions using Email Studio, Journey Builder, Automation Studio, Contact Builder, and Personalization Studio. Design and implement automation workflows, personalized campaigns, preference centers, and multi-channel customer journeys. Build, optimize, and maintain data models, data extensions, and segmentation logic. Develop custom solutions using AMPscript, SQL, APIs, and integrations with Salesforce CRM and external systems. Configure, monitor, and maintain Salesforce Marketing Cloud connectors and data synchronization processes. Collaborate with marketing, sales, data, and IT teams to translate business requirements into technical solutions. Guide internal and external development and support teams. Manage testing cycles including UAT, regression testing, and performance testing. Monitor email deliverability, including IP reputation, authentication, and bounce management. nalyze Marketing Cloud Intelligence analytics to drive continuous optimization. Lead, mentor, and enable Salesforce Marketing Cloud developers, consultants, and specialists. Provide technical documentation, guidance, and training to stakeholders and end users. Requirement/Must Have: 5+ years of hands-on experience with Salesforce Marketing Cloud. Strong expertise in Email Studio, Journey Builder, Automation Studio, and Contact Builder. Strong SQL, AMPscript, HTML, JavaScript, and API development skills. Experience integrating Salesforce Marketing Cloud with Salesforce CRM and external data sources. Experience: 2+ years of team lead or technical leadership experience. Proven ability to translate business requirements into scalable marketing automation solutions. Skills: Salesforce Marketing Cloud architecture and development. Marketing automation and personalization strategies. Data modeling and segmentation. PI integrations and data pipelines. Deliverability management and performance optimization. Should Have: Salesforce Marketing Cloud Consultant certification. Salesforce Email Specialist certification. Salesforce Marketing Cloud Developer certification. Qualification And Education: Bachelor's degree or equivalent relevant work experience.

Created: 2026-03-04

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