SEO / AEO Specialist - contract

6 month contract with potential to extend40 hours/weekHybrid Onsite, in office 3-4x/week - San FranciscoPay $45-50/hr.About the Role Creative People is partnering with a high-growth FinTech brand to place a sharp, forward-thinking SEO & Answer Engine Optimization (AEO) Specialist on a W2 contract basis. As the search landscape rapidly evolves - with AI tools like ChatGPT, Perplexity, and Google AI Overviews reshaping how users find information - this role sits at the cutting edge of organic discovery. You'll own integrated strategies that drive visibility across both traditional search engines and emerging AI-powered answer platforms. From experimentation to content auditing to cross-functional communication, this is an opportunity to build a modern search growth engine from the inside. What You'll Do Manage SEO and answer-engine optimization to ensure the brand appears in AI overviews, featured snippets, conversational search, and other evolving search experiences - with a clear eye on customer acquisition impact. Lead experimentation efforts to identify, test, and refine strategies across GEO, AEO, and SEO channels. Create structured, intent-driven content that resonates with both human readers and AI-powered systems. Audit existing content to identify visibility gaps and drive projects to close them. Collaborate with the in-house editorial team to develop, review, and optimize blogs and landing pages. Build and refine analytics and performance tracking frameworks, translating insights into clear next steps for technical and content teams. Communicate cross-functionally about strategy, tactics, impact, and the evolving search landscape. What We're Looking For 3+ years of hands-on SEO, content strategy, or web optimization experience with a strong track record in emerging search practices. Genuine interest in GEO and AEO - you understand ranking signals, algorithm behavior, and how AI is reshaping how people find answers. Strong analytical skills with the ability to derive clear insights from complex data. Excellent communication skills - you can break down technical concepts for non-specialist stakeholders and move teams to action. A forward-looking, experimental mindset with a hunger to test new approaches before they become conventional wisdom. Bonus Points Experience in FinTech, mobile-first platforms, or regulated industries. Curiosity about the technical evolution of search in the age of generative AI and large language models.

Created: 2026-03-04