Assistant Media Planner

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".You've asked yourself, "Why did I get that ad?".  You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar.  You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.RESPONSIBILITIES Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectivesWork with media vendors and negotiate ratesMaintain status reports on all interactive media initiativesAssists in the development, negotiation, implementation, tracking, reporting and optimization of online media buysAnalyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changesCompletes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signaturesReview vendor media kits, provide POVs and maintain vendor databaseCommunicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaignsAssist with competitive reporting projects and site/network rankers for campaignsAssists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendationsReads and selects articles to include in our research archive and send to team weeklyWorks with traffic to ensure proper tagging of campaign as it will reflect reportingMaintain campaign timelines relating to media deliverablesSupports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectivesProcesses invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies) Required Skills REQUIREMENTS: Bachelor’s degree in related field or equivalent work experienceInternship in a full service agency in the area of interactive marketing preferredEffective writing skillsBasic knowledge of interactive media concepts and methodologiesMS Office: Internet Explorer, Excel, Word and PowerPointPresentation skills and experience are highly desirableFamiliarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and SimmonsThird-party ad serving, tracking and reporting expertise (e.g. Double-click)Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirableEmployed at or intern role at full service agency is highly desirable #LI-DNIRequired Experience Qualifications:  REQUIREMENTS: Bachelor’s degree in related field or equivalent work experienceInternship in a full service agency in the area of interactive marketing preferredEffective writing skillsBasic knowledge of interactive media concepts and methodologiesMS Office: Internet Explorer, Excel, Word and PowerPointPresentation skills and experience are highly desirableFamiliarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and SimmonsThird-party ad serving, tracking and reporting expertise (e.g. Double-click)Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirableEmployed at or intern role at full service agency is highly desirable #LI-DNI

Created: 2026-03-04