Director, Demand Engineering

Our MissionAs the world's number 1 job site, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.(Comscore, Total Visits, March 2025)Responsibilities Workflow Design: Architect programmatic ABM for large employers and list-based marketing for job seekers and small businesses. Journey Optimization: Design and scale user journeys that convert initial awareness into long-term adoption and monetization. Operational Efficiency: Automate processes for local teams and partner with RevOps to ensure high-quality Sales handoffs via strict SLAs. Vendor & Agency Management: Standardize the selection and coordination of external partners and agencies to ensure global consistency. AI-Driven Experimentation: Deploy AI frameworks to test channel mixes and reduce creative "idea-to-launch" cycles to under 24 hours. Data & Signal Intelligence: Build first- and third-party audience models while using tools like Clay to enrich data and operationalize engagement signals. Strategic Leadership: Build the department from scratch, secure headcount through business cases, and communicate progress to senior leadership. Skills/Competencies Senior Leadership: 10+ years in Marketing Ops, Tech, or Segment Marketing.3+ years leading global teams at a major tech firm (SaaS/B2B/B2C). Technical Mastery: Deep proficiency in AI-driven creative tools, audience discovery, and advanced marketing automation ecosystems. Deep understanding of the entire marketing lifecycle across both B2B and B2C channels. Strategic Execution: Proven track record of leading large-scale Demand Engineering initiatives and scaling complex global workflows across multiple countries. Cross-Functional Influence: Exceptional ability to collaborate with and influence Brand, Growth, RevOps, Product, and Sales at the leadership level. Builder Mindset: A bias toward "ship same day" execution, thriving in ambiguity while maintaining high operational excellence. Analytical & Change Leadership: Experienced at defining ROI/KPI frameworks and driving the adoption of new technologies across geographically distributed teams. Communication & Mentorship: Outstanding ability to translate complex technical challenges into clear narratives while nurturing high-performing, global talent. Salary Range TransparencyNYC Metro Area 192,000 - 288,000 USD per yearAustin 160,000 - 240,000 USD per yearSF Bay Area 200,000 - 300,000 USD per yearSeattle 194,000 - 292,000 USD per yearUS Remote 160,000 - 240,000 USD per yearScottsdale 158,000 - 238,000 USD per yearSalary Range DisclaimerThe base salary range represents the low and high end of the Indeed salary range for this position in the given work location. Actual salaries will vary depending on factors including but not limited to location, experience, and performance. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits.Benefits - Health, Work/Life Harmony, & WellbeingWe care about what you care about. We have a multitude of benefits to support Indeedians, as well as their pets, kids, and partners including medical, dental, vision, disability and life insurance. Indeedians are able to enroll in our company's 401k plan, as well as an equity-based incentive program. Indeedians will also receive open paid time off, 11 paid holidays a year and up to 26 weeks of paid parental leave. For more information, select your country and learn more about our employee benefits, program, & perks at !Equal Opportunities and Accommodations StatementIndeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We're proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.Indeed provides reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please visit If you are requesting accommodation for an interview, please reach out at least one week in advance of your interview.For more information about our commitment to equal opportunity/affirmative action, please visit our Careers page (Inclusion & BelongingInclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we're committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering an inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.Indeed's Employee Recruiting Privacy PolicyLike other employers Indeed uses our own technologies to help us find and attract top talent from around the world. In addition to our site's user and privacy policy found at , we also want to make you aware of our recruitment-specific privacy policy found at .Agency DisclaimerIndeed does not pay placement fees for unsolicited resumes or referrals from non-candidates, including search firms, staffing agencies, professional recruiters, fee-based referral services, and recruiting agencies (each individually, an "Agency"), subject to local laws. An Agency seeking a placement fee must obtain advance written approval from Indeed's internal Talent Acquisition team and execute a fee agreement with Indeed for each job opening before making a referral or submitting a resume for that opening.AI NoticeIndeed is committed to ensuring fairness and transparency throughout our hiring process. We use artificial intelligence (AI) tools to assist in the screening, assessment, and selection of applicants for this position by analyzing information provided in resumes and applications. Our use of AI does not replace human decision-making.Unless otherwise notified, Indeed does not use AI constituting an AEDT or an ADMT as those tools are defined in applicable laws.It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.The deadline to apply to this position is March 3rd. Job postings may be extended at the hiring team's discretion based on applicant volume.#INDMARKETReference ID: 46446

Created: 2026-03-04