A company is looking for a GTM and Analytics Implementation Specialist.
Key Responsibilities Implementing conversion tracking for various elements Verifying and sanity-checking conversion tracking implementations Debugging tracking issues and creating customized reports from analytics sources Required Qualifications At least 2 years of experience managing Google Tags (GTM) for web properties At least 2 years of experience with website analytics tools, such as Google Analytics (GA3/GA4) Basic knowledge of JavaScript Experience in transitioning GA accounts from Universal Analytics to GA4 Good-level knowledge in web analytics strategy, implementation, and reporting