A company is looking for a Senior Demand Generation Specialist with expertise in email and lifecycle marketing.
Key Responsibilities Design and execute email-first demand generation campaigns to drive recurring revenue Build and optimize promotional, triggered, and lifecycle email programs across the full funnel Analyze data and optimize campaigns for efficiency, engagement, and conversion Required Qualifications 4-10 years of experience in demand generation or lifecycle marketing Hands-on experience with large-scale email programs, preferably with Iterable Strong understanding of segmentation, automation, and personalization Comfortable in a performance-driven, fast-paced environment Data-driven mindset with strong ownership and follow-through