Event coordinator (Miami)
Terra Energy - Miami, FL
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Event Coordinator ???? On-site | Miami - Florida, United States Terra Energy Department: Sales Reports to: Sales Director About Terra Energy At Terra Energy, we are committed to expanding access to clean, affordable solar energy solutions. We are growing fast and looking for driven, high-performance individuals who want to make an impact in a results-oriented environment. Position Overview We are seeking a proactive and highly organized Event Coordinator to plan, execute, and optimize marketing and promotional events that generate high-quality leads and increase brand awareness. This role plays a critical part in supporting our sales pipeline through field events, community activations, trade shows, and builder partnerships. The ideal candidate thrives in fast-paced environments and understands how events directly contribute to revenue growth. Key Responsibilities Event Planning & Execution Plan and execute promotional events including community activations, trade shows, homebuilder events, and retail campaigns Secure venues, permits, and approvals Coordinate logistics: booth setup, signage, marketing materials, and staffing Ensure brand consistency and professional presentation Travel to event locations as required Lead Generation & Sales Support Collaborate with Sales to align event strategy with lead goals Train event staff on messaging and lead capture processes Track and report number of qualified leads per event Ensure all leads are entered into CRM within 24 hours Analyze event performance and ROI Vendor & Partner Management Manage vendors, suppliers, and promotional partners Oversee event inventory (giveaways, branded materials, signage) Negotiate pricing and contracts when necessary Budget & Reporting Assist with event budget management Prepare post-event reports (attendance, leads, cost per lead, ROI) Identify improvements to optimize future performance Brand Representation Represent Terra Energy professionally at public events Educate potential customers about our solar solutions Build and maintain relationships with community partners and builders Candidate Profile We are looking for an A-player who is: Highly proactive and results-driven Comfortable working weekends and attending events Skilled at engaging prospects and capturing leads Detail-oriented with strong organizational skills Comfortable with occasional travel, including overnight stays Able to start remote but attend in-office training initially Experienced in startups or fast-paced environments (preferred) Bilingual (preferred but not required) Key Performance Indicators (KPIs) Leads per Event: Meets or exceeds target Cost per Lead: Within budget goal Event Execution: ? 95% successful execution rate CRM Compliance: 100% of leads uploaded within 24 hours ROI Performance: Positive return aligned with company standards Why Join Terra Energy? High-growth environment Direct impact on revenue and expansion Opportunity to build scalable event strategies Mission-driven clean energy company
Created: 2026-03-05