Brand & Marketing Finance Manager

Brand & Marketing Finance Manager At Fossil Group, we are part of an international team that dares to dream, disrupt, and deliver innovative watches, jewelry, and leather goods to the world. We're committed to long-term value creation, driven by technology and our core values: Authenticity, Grit, Curiosity, Humor, and Impact. If you are a forward-thinker who thrives in a diverse, global setting, we want to hear from you. We are seeking a strategic Brand & Marketing Finance Manager to serve as the primary financial architect for our global brand and marketing teams. In this role, you will move beyond traditional accounting to become a true business partner, translating marketing strategies into financial models and providing the data-driven "why" behind our investment decisions. Your mission is to bridge the gap between creative vision and financial rigor, ensuring that our marketing spend is optimized to drive long-term brand equity and immediate commercial growth. This role is a hybrid position, requiring you to be onsite Monday through Thursday, with the option to work remotely on Fridays. You will report directly to the Senior Director of Finance. What you will do in this role: Act as the dedicated financial advisor to the Chief Marketing Officer and Brand Leads. Attend creative planning sessions to provide real-time financial perspective on campaign feasibility and ROI. Lead the annual budgeting and quarterly forecasting processes for all marketing channels (Digital, Social, Retail, and Wholesale Co-op). Develop frameworks to evaluate the effectiveness of marketing spend. Analyze Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) data to recommend shifts in budget allocation. Create high-impact dashboards that provide the marketing team with visibility into their "burn rate," committed vs. uncommitted funds, and projected outcomes. Partner with Procurement and Marketing to review agency contracts and media buys, ensuring favorable terms and alignment with the total budget. Measure the success of product launches and brand collaborations, providing post-mortem financial analysis to inform future strategies. Who you are: A Bachelor's degree in Finance, Accounting, Economics, or a related field; an MBA or CPA is highly preferred 57 years of progressive experience in Finance or Business Operations; experience in a consumer-centric industry (Retail, CPG, or Fashion) is preferred Advanced Excel skills (financial modeling) and experience with SAP/ERP systems Familiarity with BI tools (Tableau or Power BI) to create data visualizations Excellent communication skills, with the capacity to translate complex financial concepts for non-finance, creative colleagues What we offer: Comprehensive benefits: Includes health and well-being services 401(k) match and educational resources Support for new parents and caregivers Floating Holidays, Sick Time, Personal Days, Summer Flex Fridays Hybrid schedule plus "Work-From-Anywhere" options Support for approved educational programs Savings on Fossil merchandise At Fossil Group, we embrace purpose and take every opportunity to work together to make the world a little better. We're committed to fostering a culture of inclusivity and collaboration, where all employees are encouraged to contribute their unique selves and perspectives as valued members of our team. We are an Equal Employment Opportunity Employer dedicated to a policy of non-discrimination in all employment practices without regard to age, disability, gender identity or expression, marital status, pregnancy, race, religion, sexual orientation, or any other protected characteristic.

Created: 2026-03-06