Creative Digital Director

Creative Digital Director / Head of Brands & Growth Cannabis CPG Culture Tech AI Location:West Bloomfield, MI (Onsite) Company:DACUT Multi-Location Cannabis + Brand House Brands:Dacut Cosmic Cowboy Seed Junky Minntz Froot (Licensing Platform Across Multiple States) The Big Picture DACUT is not just a dispensary chain. We are building amulti-brand, multi-state, vertically integrated brand housespanning: Retail Consumer packaged goods Culture-driven lifestyle brands Licensing across the U.S. We move fast, build original brands, and operate at the intersection ofculture, commerce, and technology. Now were looking for aCreative Digital Director / Head of Brands & Growthto architect, lead, and scale our entire creative, brand, digital, and marketing ecosystem. The Mission You willown the creative and brand universeacross: All DACUT retail All house brands All licensed brand programs All digital platforms All campaigns, launches, and content engines You are not here to make things look cool. You are here tobuild a scalable brand + packaging + content + performance machinethat: Moves fast Ships constantly Looks world-class And drives revenue This Is a GM Role for Creative, Brand & Packaging You are: The Creative Director setting taste, vision, and quality bar The Brand Architect building coherent worlds across multiple brands The Packaging & Product Presentation Owner owning packaging systems, visual identity, and shelf impact The Digital & UX Owner owning websites, flows, conversion, SEO The Systems Builder building workflows, pipelines, and standards The Team Leader managing designers, animators, and marketing ops The Velocity Engine increasing output, speed, and impact The AI Integrator using AI to multiply creative and operational leverage What You Will Own Creative direction acrossALL brands Brand identity systems, packaging systems, and campaign systems Product packaging design, standards, templates, and production workflows Website ecosystem (Dacut + brand sites + landing pages) UX, CRO, funnels, and online ordering experience SEO, Google rankings, local dominance Content engine (social, campaigns, launches, in-store, merch, events) Licensing creative systems (toolkits, templates, asset pipelines) Internal creative & marketing team leadership Vendor & printer & freelancer management AI workflows for: Content Design Ideation Automation Production scaling Who You Are You arenotjust a creative. You are abuilder of brand and execution systems. You: Haveelite taste AND operational discipline Can managemultiple brands, SKUs, and packaging lines Know how to runcreative like an operation, not chaos Think insystems, pipelines, and throughput Are obsessed withspeed, quality, and leverage Can translatevision into execution Are comfortable owningdeadlines, priorities, and outcomes Can lead creatives without drama You can: Direct Decide Delegate Ship Skills & Experience Must-Have: Leading creative / brand / digital teams Packaging design for CPG or regulated products Managing print production, dielines, and packaging vendors Web platforms (Buddy, Shopify, or similar) UX, CRO, funnels, and conversion optimization SEO, Google My Business, local search dominance Adobe Suite + Figma Brand systems + packaging systems Managing 3D / motion / video (in-house or vendors) Campaign development and launch calendars Project management and workflow systems AI tools for creative and marketing acceleration Big Bonus: Cannabis, CPG, lifestyle, fashion, or culture brands Retail marketing experience Licensing or multi-brand systems Strong network of creatives, animators, printers, manufacturers What Success Looks Like Brand presence and shelf impactvisibly elevated Packaging systems that scale across SKUs and states Website traffic and online ordersmaterially up Google rankingsdominating local markets Team outputdramatically faster and cleaner Clear campaign & product launch cadence Licensing asset deliverysystemized and scalable Creative becomes agrowth engine, not a bottleneck Compensation Competitive salary (DOE) Performance incentives Long-term growth opportunity The Energy Check This is not: A just design job A slow corporate role A maintenance position Thisis: A build A scale A leadership seat A chance to architect a real multi-brand house Ready to Build a Cultural Brand Machine? If youve built: Brands Packaging systems Creative teams And scalable marketing engines we want to talk. Executive recblid 5ppo9fywgeoszyzfxcnnduia23ubh6

Created: 2026-03-09