Manager, Category - Small Format

Dreaming big is in our DNA. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do? SALARY: $104,800-$124,450, bonus and long-term incentive eligible COMPANY: We are home to the nation's most iconic beer and beyond beer brands, including Michelob ULTRA - America's #1 top-selling beer - as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: We are seeking a passionate and data-driven Category Manager to join our Small Format team. In this role, you will be responsible for delivering actionable insights, identifying growth opportunities, and making data-driven recommendations across assortment and space planning. You will play a key role in shaping the future of the beer category by translating analysis into clear strategies that drive performance for both internal stakeholders and external partners. JOB RESPONSIBILITIES : Lead, empower and drive strong engagement supporting work streams centered around both consumer analytics and planograms space analytics/design Build positive relationship with retailer as trusted Category advisor across all areas of the Beer business by proactively seeing opportunities and communicating actionable solutions Optimally communicate, handle and prioritize workload for the team Develop impactful category analyses and customize shopper insights using a range of syndicated and non-syndicated data sources and content from our Center of Excellence Synthesize takeaways from various sources to build clear and impactful stories in a visually appealing manner Develop category strategy recommendations to drive growth based upon found opportunities Develop and apply pricing tools to identify market opportunities Pro-actively identify and communicate market level opportunities using standard weekly dashboarding Provide space allocation and assortment recommendations Analyze and recommend display and promotional optimization opportunities Optimally educate internal teammates and external customers on growth opportunities through clear and impactful communications ADDITIONAL JOB RESPONSIBILITIES : Experience in JDA space planning software preferred Proficiency in data cleansing Sophisticated proficiency applying Microsoft Excel to manipulate and prioritize data Sophisticated proficiency using Microsoft PowerPoint to prioritize and visualize the story line for presentations Strong familiarity with syndicated data, software, and measures (IRI, Nielsen, Numerator/Loyalty Data, etc.) Strong familiarity with shopper panel information data, software and measures (IRI, Nielsen, Numerator, Retailer Loyalty data, etc.) Ability to understand information, develop insights and see opportunities when analyzing large data sets Ability to translate findings and recommendations into a concise and effective selling story Ability to expertly present insights, opportunities, and recommendations to internal or external partners in a persuasive manner Strong verbal and written communication skills JOB QUALIFICATIONS : Bachelor's Degree with an emphasis in business/marketing highly preferred Previous experience with consumer packed goods category management, sales, or syndicated research Understanding of DSD, 3-tier system, and a strong knowledge of the retail environment Strong analytical skills with all types of data, addressing retail customers, and computer proficiency Strong background in category management tools, processes, and business consulting Understanding of shopper research and insights, familiarity with syndicated data, software, and measures Excellent follow-up, communication, presentation, and leadership skills WHY ANHEUSER-BUSCH: At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation's top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale. BENEFITS: Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts Life Insurance and Disability Income Protection Generous Parental Leave and FMLA policies 401(k) Retirement Savings options with a company matching contribution Chance to work in a fast-paced environment among a company of owners Free Beer!

Created: 2026-03-10