Business Process Manager- Dallas, TX

¿Title: Process Manager- Marketing Operations Manager Start Date: 08/05/2024 End Date: 02/03/2025 Locations: Dallas, TX - 5 Days onsite As a Marketing /Process Manager, you'll play a critical role in automation, implementation, QA, and support of all platforms involved in tagging, tracking and overall marketing technology. This role will be a key partner across site architecture, ecommerce, media, marketing, and outside agencies. This role will also be tasked with scaling online data collection processes, as well as supporting our existing and growing technology stack. A PMO using third party software to manage work sales teams do. Supporting sales operations, working in management role -, assigning leads to particular offices. Loading leads and tracking leads. Responsibilities: Own and tune custom lead scoring models in Market Manage MarTech stack and integrations between platforms Represent Marketing interests within the Salesforce platform Update lead routing and assignment across Commercial Share ownership of integration between Market and Salesforce Ensure tracking standards that account for marketing goals, drive media efficiencies, and enable advanced insights including site analytics, multi-touch attribution, cross-channel and multi-product buy flows Own the introduction and integration of new marketing technologies Prepare tags and tracking enhancements for critical code releases - includes aligning with key partners, identify dependencies and requirements, performing regular quality checks, and advancing progress through privacy and architecture reviews Learn, follow, and evangelize the specific procedures for campaign implementation when new technology or additional ad management systems are introduced Required Qualifications: 5+ years of marketing / Process operations experience with Agile & Six Sigma. Bachelor's degree in Computer Science, Wed Development, Management Information Systems or Software Engineering preferred Excel skills - pivot tables, formulas, data, charts, X lookup, presentations (PP) Understanding of digital campaign processes including trafficking through an ad server, creating UTM parameters, and applying taxonomy to multiple ad accounts Knowledge of common digital platforms (i.e., Salesforce, Adobe, Invoca) and publishers (i.e., Google, Facebook, TechTarget) preferred Technical ability with excellent communication skills - ability to translate complex requirements into relevant updates for a wide and varied audience Communication skills, organized, time management, understand deadlines, moving projects along to meet budget demands, detail oriented, creative mindset, problem solving

Created: 2026-03-10